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Current CRMs are missing an important piece of our business

emilymoore

Boss
Feb 21, 2011
147
58
Awards
1
First Name
Emily
I have recently submitted a feature request to Vinsolutions that could expand the capability of the CRM to include the important function of purchasing vehicles from our customers. Every dealer has become a buying center, yet our CRM fails to provide an adequate way of handling these customers. It seems silly to have what is supposed to be an all-encompassing database and skip an entire segment of our business. Does any other CRM offer this functionality? If more dealers raise awareness for the need, our providers will be more apt to provide it.

Message to @Vinsolutions

Since every dealer has essentially become a buying center, it would be a huge benefit if you could create a disposition for "Bought". Similar to marking a customer "Sold" when they buy from us, we could mark a customer "Bought" if we bought their vehicle from them and set up corresponding processes. This would allow us to better utilize our CRM for keeping customer info, printing applicable forms, communicating, and the reporting/ tracking of vehicles purchased from our customers (rather than marking those customers as "bad" or "lost" ) all key elements of a successful CRM.
 

ChrisR

Boss
Oct 12, 2015
389
362
Awards
1
First Name
Christian
I have recently submitted a feature request to Vinsolutions that could expand the capability of the CRM to include the important function of purchasing vehicles from our customers. Every dealer has become a buying center, yet our CRM fails to provide an adequate way of handling these customers. It seems silly to have what is supposed to be an all-encompassing database and skip an entire segment of our business. Does any other CRM offer this functionality? If more dealers raise awareness for the need, our providers will be more apt to provide it.

Message to @Vinsolutions

Since every dealer has essentially become a buying center, it would be a huge benefit if you could create a disposition for "Bought". Similar to marking a customer "Sold" when they buy from us, we could mark a customer "Bought" if we bought their vehicle from them and set up corresponding processes. This would allow us to better utilize our CRM for keeping customer info, printing applicable forms, communicating, and the reporting/ tracking of vehicles purchased from our customers (rather than marking those customers as "bad" or "lost" ) all key elements of a successful CRM.
I did the same thing a week, or so, back - if enough of us request it, perhaps we can get them to see the benefit of it to their users.
 
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John__S

Boss
Sep 4, 2019
37
25
Awards
1
First Name
John
Very good point. Before looking to see how we mark these customers, I am going to get on board and submit the same thoughts to Vin Solutions.
 
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Reactions: ChrisR

Tallcool1

Boss
Mar 17, 2014
442
279
Awards
1
First Name
Clint
What are you looking for, a custom "Status" that you can apply to the Contact Record in the event that this person is actually interested in selling their car. Or are these leads coming from your website and you want to be able to segment them automatically?
 

ChrisR

Boss
Oct 12, 2015
389
362
Awards
1
First Name
Christian
What are you looking for, a custom "Status" that you can apply to the Contact Record in the event that this person is actually interested in selling their car. Or are these leads coming from your website and you want to be able to segment them automatically?
When we street buy a car, our only options are "lost" or "bad" - as "Sold" doesn't fit. If they had a "Purchased" or something, that we could tie a different process to, it could help keep our CRMs clean.
 
Get Podium
May 28, 2009
40
12
Awards
1
First Name
Brad
I have recently submitted a feature request to Vinsolutions that could expand the capability of the CRM to include the important function of purchasing vehicles from our customers. Every dealer has become a buying center, yet our CRM fails to provide an adequate way of handling these customers. It seems silly to have what is supposed to be an all-encompassing database and skip an entire segment of our business. Does any other CRM offer this functionality? If more dealers raise awareness for the need, our providers will be more apt to provide it.

Message to @Vinsolutions

Since every dealer has essentially become a buying center, it would be a huge benefit if you could create a disposition for "Bought". Similar to marking a customer "Sold" when they buy from us, we could mark a customer "Bought" if we bought their vehicle from them and set up corresponding processes. This would allow us to better utilize our CRM for keeping customer info, printing applicable forms, communicating, and the reporting/ tracking of vehicles purchased from our customers (rather than marking those customers as "bad" or "lost" ) all key elements of a successful CRM.
we requested something similar with elead. We created an Acquisition status with Bought and Lost status'. there should be reporting in terms of total leads and bought closing ratio.