ahh..... all the noted app svcs (plus a few others). Forget all the OTHER noise you posted, HJ, why don't you deep dive into these items in great detail.
An app, for apps sake is ____
_____
Joe,
Making an App for apps sake is precisely what we do not want to do. The concept is more along the lines of social media, providing a mobile channel for dealer to customer and customer to dealer communications. Like all social media it must provide value to both parties. This is not just another means to send junk mail to customers. Our current working prototype is simple, it provides the customer with;
Pertinent dealership data and contact information including a click to dial direct.
Interactive map directions
Service appointment scheduler.
Sales test drive scheduler
Full access to dealership new and used inventory including video capability.
"Value my trade" ability
Current up to the minute Sales and Finance specials
Parts ordering capability
Current up to the minute available service specials and coupons
Direct click to dial Roadside assistance access
Direct click through Facebook, Twitter and email access
SMS feed to text messaging for important notifications.
There are a multitude of other possible offerings as you and others have already outlined on this thread. We are still in the set up stage and are anxious to get feed back and ideas on what both dealers and customers would find valuable. Again, it is that value that will make the application successful (or not). In addition, we feel that making it "turn key" for the dealer, with minimal required attention on their part, at a reasonable price should be attractive to them.
Your further input is appreciated.
HJ Meyer
MMS Mobile Solutions
email
[email protected]
