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Facebook Marketplace

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#41
Word on the street... Facebook Marketplace Discontinues New Vehicle Marketing

"Facebook Marketplace has apparently decided to discontinue its NEW Vehicle Marketing option across the board. However, they will be retaining their USED Vehicle Marketing option."
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✨ AI Highlights

Dealers discuss whether Facebook Marketplace is a viable channel for selling inventory, with mixed and largely underwhelming results reported so far. Key concerns include limited integration with dealer management tools, lack of attribution data, Facebook's minimal approval of dealer partners, and the likelihood that free posting won't persist long-term. The consensus suggests Facebook Marketplace remains largely unproven for automotive sales, with Craigslist continuing to outperform it as a marketplace channel.

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