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Facebook reviews: Formula & Timing?

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George Nenni

George Nenni

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Apr 13, 2012
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Does anyone have knowledge or experience with influencing Facebook reviews/ratings? In late 2018 FB converted from actual star-ratings to "recommend" or "doesn't recommend", along with "other data signals" to calculate a star-rating.

I've got a dealer-customer who has had strong recent success with driving FB recommendations, but their star-rating stays the same. Also, the Google My Business "Reviews from the web" review count doesn't match Facebooks, perhaps there is a delay in the calculation?

Here's the best read I've found on the subject, but still very cryptic on the math:
embedsocial.com

Facebook Reviews Are Now Recommendations

Learn how to leave Facebook recommendations effectively! Boost local businesses and make an impact with expert tips.
embedsocial.com embedsocial.com

Thank you for any help!
-George
 
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✨ AI Highlights

George Nenni seeks clarification on how Facebook's review algorithm works, specifically how "recommend/doesn't recommend" votes and other signals translate into star ratings, noting a disconnect between increased recommendations and stagnant star ratings at one of his dealer clients. He also questions potential delays in how Facebook reviews sync to Google My Business. The thread explores the opacity of Facebook's review calculation methodology and its practical implications for dealers trying to improve their ratings.

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