FRIKINtech: Alex's new role and what it means for DealerRefresh

[Alex Snyder]

I'm a two-timing SOB again. Unlike last time I don't have to worry about my DealerRefresh behavior like I did when working for a publicly traded company. This time, I'm the boss!

FRIKINtech is the name of my company and it is was founded with some friends. Over time those friends will be announced, but today it is about two things: 1) me 2) you.

First off, my role at DealerRefresh is not changing. My attitude, bad jokes, prodding, and all the other assholish things I do will continue.
Sorry

I've already had conversations with a few of the DealerRefresh participants who could see what FRIKINtech is doing as competition, and we all agree a rising tide raises all ships.

Secondly, you are the focus of FRIKINtech. You, the car dealer. FRIKINtech is short for FRIKTIONLESS technologies and we believe in removing friction between dealers and customers so much that we named the company after the mission. And in true DealerRefresh fashion, we are knocking the status quo to provide real value and innovation. Gotta eat our own dog food!

Now you know. If you want to know more hit www.frikintech.com up.

 

[Christine Plunkett]

 

[Alexander Lau]

The FRICKIN' BANDIT is back! I pay attention bro...

 

[Alex Snyder]

The FRICKIN' BANDIT is back! I pay attention bro...

the Bandit is powered by one of my partners in this caper.

 

[Colin Rodger]

I saw a demo of the product last week, it's VERY impressive. Definitely worth going to frikintech.com to take a look.

 

[Alexander Lau]

the Bandit is powered by one of my partners in this caper.

 

[Stevie]

I don't know about the product yet but the website is FRIKIN awesome! I love a sick sense of humor

 

[joe.pistell]

What's the over/under wager on a name change date?
-or-
What's the over/under wager on how many clients before a name change?

 

[john.quinn]

Actually, the name is a brilliant move: no doubt they'll soon sell for a billion dollars, and there will be no debate about branding. Just makes everything that much easier.

Smooooooooooooth.

 

[Zhendrix]

I personally like the name. The trend in company naming has been disemvoweling for far too long (Flickr, Tumblr, or a personal favorite Grindr) but you guys...You guys removed the consonant.