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Internet Lead Manager (ILM) Tools, where are they?

Hi Jeff,

We have emailed in the past but haven't managed to touch base on the phone. We currently are not targeting the US but I think we have a fastastic product that can really help dealers not only manage Internet leads but also drive organic traffic.

Our product is SmartDealer DMTS, our website www.dealer.ca

DMTS Features:

Online Marketing Center: Manage your entire online campaign and achieve market leading results.
The Online Marketing Center will provide all the resources and the reporting you will require
establishing and managing your internet strategy and sell more cars.

The DMTS Internet Lead Management System is a system that will ensure every potential sale has
received the attention needed. The salesperson can access inventory or complete and submit a credit
application, calculate monthly payments and more with just the click of a button, leaving more time to
focus on closing the deal. The DMTS ILM effectively manages the hot lead while submitting all other
leads to a process that will provide future sales opportunities.

Real-time Dashboard an all-encompassing overview tasks, appointments, e-mail and sales
performance in an intuitive and organized display.

PowerSERP diligently labors to build you websites presence in the Organic section of the SERPs for
hundreds even thousands of Keyword Phrases. Organic Results are the ultimate objective of any
online marketing campaign and are essential to reducing costs and building your dealerships Internet
Sales.

Smart Inventory, the imaginary sales rep becomes a reality as a customer relationship marketing
techniques is applied to today’s sophisticated automated-response technology. Using simple yet
comprehensively-designed tools, sales reps can create vehicle search requests based on their own
unique criteria. Sales reps can also create personalized search requests in response to phone-ups
and floor traffic. Any number of specifications, including: brand, price, features, monthly payments
and more can be entered. Immediately after this information is captured, Smart Inventory can scan
current stock and display vehicles that match or are similar to the visitor’s requests.

Finance and Insurance automatically transfers credit applications safely and securely to the
DealerAcess, Curomax and Route One. Use the smart book desking tool to find the right vehicle
for your customer while maximizing your profit!!

Reports Analyze sales, appointments and lead performance by dealer group, dealership, or by
individual salesperson

Multimedia emails add the “WOW” factor to correspondence with a complete audio and video
presentation that you can send to prospective customers. There are 18 types you can select from (10
dormant and 8 hot leads). Global Automotive Technology Solutions

DMS Integration: They are charged per DMS pull. There can be a few different types of pulls. DMS
only, Autotrader only or synchronized DPS trader pull. With the synchronized pull vehicle information
is pulled from the DMS and then picture and options are pulled from the Autotrader site.

We include unlimited phone/Internet support and our PowerSERP will get your inventory indexed organically by search engines for; geographical references,type, price, payment, body style, year, make, model...on the horizon will be behaviour reference, drop down geotargeting...imagine the power of thousands upon thousands of indexed pages...think of the PPC cost savings!

try a few examples...look for "inventory.dealershipurl.com"

ford freestar edmonton
toyota suv ontario
chevrolet minivan toronto

It's a bolt in product. We currently have Inventory integration every major DMS supplier in the US and Canada. We can scrape and match pictures if they are displayed online and have lead scripts for manufacturers and lead providers.

Shane Hambly
eDealer
 
Depending on how familiar/comfortable you are with php, there are several FREE open source options. One is Sugar CRM Community Edition. You can fully customize it to do whatever you need it to. There is some initial set-up to be done, but once you have it going, it can do some good for you. Of course, there are extended versions that add-on certain features, but the Community Edition can do more than enough to manage leads effectively.
 
Has anyone been with ADP's CRM tool in the last 6 months? I looked at it and I don't like the fact that it is not web-based. They claim that they have made so many changes in the last 6 months but I haven't seen anyone give them a ringing endorsement. I was considering possibly looking at pairing them with buzz trak. The best DEMO i have seen for a CRM/ILM tool is Imagiclab. However, I am concerned because of the negative press the CEO has received. Is this information true? I'm not trying to hammer the guy but I don't know what to believe.

I have also looked at Dealersocket which seems to be decent but I wasn't blown away by it. Anyone who has input let me know what you think. I would prefer a CRM that could do it all but wouldn't be oppossed to looking at a CRM/ILM combo.

Thanks.
Alex J.
 
Alex,
I can't comment on ADP's CRM tool, but I will chime on re: DealerSocket. Our dealer group decided that all the stores needed to use the same CRM / ILM tool a few months back... and DealerSocket got the nod. Presentation was decent, so we signed on. I absolutely cannot stand it.... Site is very slow to load if you're on anything less than a very fast connection. I use Sprint Mobile Broadband most of the time.. so this matters to me.

It's very counter-intuitive for most tasks... and the system isn't nearly as "smart" as I think it should be.. lots of manual 'cleaning up' of things along the way. Also we've had *VERY* flaky text message alerts, with no resolution. To make matters worse, there are *NO* text alerts for emails received.. ONLY for new leads.

The broadcast email tool is theoretically very powerful... but EXTREMELY unfriendly to use. It's something you would have to see to understand.. but it's simply horrible from a user interface standpoint.

If they could clean up the interface drastically, and fix the text shortcomings ( inexcusable in 2009, seriously ), they would have a decent product. Until then, we'll suffer through using it.
 
Rob,
Great insight on Dealersocket. What were you using before if I might ask? Currently we use Reynolds Contact Management which can be very slow at times along with server issues. Our text messages come through fine for emails and leads. What do you mean when you say "manual" cleaning up? There are many different areas that can cause this....From what I have heard Dealersocket may be staying the same or even going backwards from what we already have.
I hope someone else chimes in.
 
Previously we used iMagicLab ( Webcontrol before that ). I did not love imagic.. but it was a heck of a lot better than DealerSocket.

DS is To-Do focused, which isn't a bad thing. The problem is that the system will often automatically create multiple to-do's ( sometimes 2, 3, or 4 ) per customer. For example, if you have an action plan set up to schedule calls on certain days.... if for some reason you miss a call, it will often ( not always ) schedule a duplicate call, with the previous call still hanging out. Just an extra step that's time-consuming when you're talking about lots of customers.

Also, another thing that I can't believe I forgot.. there are THREE ( 3! ) separate and different "views" for each customer record. Some functions are only accessible in certain views.. and each one is layed out quite differently. Insanely frustrating. I cannot recommend DS to anyone... until they make some major changes.
 
Wow...
Those things you spoke about would probably annoy the hell out of me. It looks like the schedules that are created by Dealer socket are all "results based schedules". In Reynolds CRM we can at least choose between a set schedule and a results based schedule. It looks like it's back to the drawing board for me. I'm looking into BZ/ADP's Buzztrak/Netrak today to see if their ILM may work well with ADP's CRM tool. I looks like when your looking at CRM/ILM tools your just trying to find the one that gives you the least amount of headache's.