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Keyword order still matters in automotive SEO

May 11, 2026
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Darren
Did you know: to Google, search phrasing matters more than most people think.

Example:

“2024 Kia Sportage” vs “Kia Sportage 2024”

One variation can have dramatically higher search demand than the other.
Small keyword targeting differences can impact:

• inventory visibility
• local rankings
• lead generation

Especially for dealerships competing for high-intent searches.

“2024 Kia Sportage” has 900 searches per month, while “Kia Sportage 2024” has 21,000 searches per month.