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Live Broadcast Refresh Friday "LIVE" on DealerRefresh - 2018 Weekly Broadcast Updates

Discussion in 'Webinars, Broadcasts, Refresh Friday's, etc.' started by Jeff Kershner, Jan 4, 2018.

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  1. Alex Snyder

    Alex Snyder
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    President Skroob

    First Name:
    Alex
    Dealer or Company Name:
    DealerRefresh
    Twitter Handle:
    axsnyder
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    Refresh Friday 3/16/18 - Introducing D.R. Truth, Jon Berna, who is sitting on piles of amazing data

    In this episode we explore many of the questions that have been burning in mine and Jeff's heads over the past 20 years. @jon.berna@jon.berna carries us through some incredibly interesting points like:

    • Are appointments as valuable as we think they are?
    • How many leads can someone really handle?
    • How often is a repeat car buyer also someone using the service department?
    • Is organic search (SEO) worth spending money on every month?
    • And many more.

    We did have a lot of technical difficulties with this show, but the content is :thumbup:

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  3. Alex Snyder

    Alex Snyder
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    President Skroob

    First Name:
    Alex
    Dealer or Company Name:
    DealerRefresh
    Twitter Handle:
    axsnyder
    Joined:
    May 1, 2006
    Messages:
    2,262
    Likes Received:
    647
    Location:
    Vermont
    Refresh Friday 3/22/18 - Getting mental with Paul Potratz

    Why are sales people and managers bad? Or are they fine? Because of their psychology do we absolutely have to have a BDC?

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  4. Alex Snyder

    Alex Snyder
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    President Skroob

    First Name:
    Alex
    Dealer or Company Name:
    DealerRefresh
    Twitter Handle:
    axsnyder
    Joined:
    May 1, 2006
    Messages:
    2,262
    Likes Received:
    647
    Location:
    Vermont
    RefreshFriday 3/30/18 - Cliff Banks on CDK's Fortellis, 2018 Acquisitions, and Digital Retailing

    Cliff Banks runs The Banks Report, a publication focused on automotive industry acquisitions and major news. His insights are legendary amongst the automotive corporate elite and his access, to that group, is incredible. We were quite thrilled to have Cliff join us to share some of his insights.

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  5. Alex Snyder

    Alex Snyder
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    President Skroob

    First Name:
    Alex
    Dealer or Company Name:
    DealerRefresh
    Twitter Handle:
    axsnyder
    Joined:
    May 1, 2006
    Messages:
    2,262
    Likes Received:
    647
    Location:
    Vermont
    RefreshFriday 4/6/18 - Matt Murray on Reputation Management

    Matt and Jeff take a walk down reputation management memory lane going all the way back to DealerRater. GM is mandating Reputation.com while other OEMs are co-oping reputation management softwares. Matt talks about the SEO benefits one can have from handling review responses properly and takes us through what Podium is.

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  6. Alex Snyder

    Alex Snyder
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    President Skroob

    First Name:
    Alex
    Dealer or Company Name:
    DealerRefresh
    Twitter Handle:
    axsnyder
    Joined:
    May 1, 2006
    Messages:
    2,262
    Likes Received:
    647
    Location:
    Vermont
    RefreshFriday 4/13/18 - JP Ostiguy and Jon Colban
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  7. Alex Snyder

    Alex Snyder
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    President Skroob

    First Name:
    Alex
    Dealer or Company Name:
    DealerRefresh
    Twitter Handle:
    axsnyder
    Joined:
    May 1, 2006
    Messages:
    2,262
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    647
    Location:
    Vermont
    RefreshFriday 4/20/18 - Steve Stauning and Mike Haeg

    Steve is a veteran of the industry, from years working on the front lines of the dealership as as eCommerce Director for The Asbury Automotive Group to Director of Reynolds Web Solutions, to his most recent self ventures - SteveStauning.com where he provides 100% Free Video Training for dealerships, along with his Live Video Webcasts at http://undeniableadvantage.com where he helps dealers large & small instill their own great processes by developing their leaders & creating an environment of accountability. This is all achieved through Steve's on-site consulting, online video training and live training.

    Enough about Steve. Also joining us is Mike Haeg - Vice President of Automotive at Call Box (also know to many as Century Interactive and/or Car Wars. Mike knows everything there is to know about the PHONE. From provisioning, to marketing, to best practices and the latest technologies.

    In this episode we'll be discussing some of the latest phone technologies, best practices and several of the latest discussions on the dealerrefresh dealer forums.

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  8. Alex Snyder

    Alex Snyder
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    President Skroob

    First Name:
    Alex
    Dealer or Company Name:
    DealerRefresh
    Twitter Handle:
    axsnyder
    Joined:
    May 1, 2006
    Messages:
    2,262
    Likes Received:
    647
    Location:
    Vermont
    RefreshFriday 4/27/18 - Mike DeCecco teaches us about eBlock

    Mike DeCecco is going the opposite direction: he is bringing a Canadian company to the United States. And he isn't even Canadian! We're going to talk to him about his career from the dealership days to getting in early at Dealer.com and now eBlock. We're also going to talk to him about why he thinks he is going to be successful bringing an online auction app to the US.

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  9. Alex Snyder

    Alex Snyder
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    President Skroob

    First Name:
    Alex
    Dealer or Company Name:
    DealerRefresh
    Twitter Handle:
    axsnyder
    Joined:
    May 1, 2006
    Messages:
    2,262
    Likes Received:
    647
    Location:
    Vermont
    RefreshFriday 5/4/18 - David Metter pushes us to take a different perspective on who we think is our best salesman

    DealerRefresh RefreshFriday - Alex and Jeff have long time industry vetern David Metter with some interesting statistics. What you don’t know about your salespeople can't hurt you. Or can it?

    Your TOP sales person just may NOT be as good as you think! Find out why on this RefreshFriday!!

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  10. Alex Snyder

    Alex Snyder
    Expand Collapse
    President Skroob

    First Name:
    Alex
    Dealer or Company Name:
    DealerRefresh
    Twitter Handle:
    axsnyder
    Joined:
    May 1, 2006
    Messages:
    2,262
    Likes Received:
    647
    Location:
    Vermont
    RefreshFriday 5/11/18 - Mike Markette, from CallRevu, talks about how we can fix the phones

    Mike drops some epiphanies on the DealerRefresh team, Steve Stauning makes a surprise guest appearance, and we make our usual jokes. But, seriously, check out what Mike Markette has to say - there are some eye opening revelations!

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  11. Stauning

    Stauning
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    Administrator

    First Name:
    Steve
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    pladoogle, LLC
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    Some really great shows lately with lots of good takeaways for dealers to put into practice immediately. Clear your calendars for Friday's at 1 PM Eastern...
     
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