- Apr 28, 2009
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They still need to go. If they survive, ALL dealers & manufacturers would be better off adopting one price shopping and making it about the value proposition of the dealership.
Is this true?
What does this have to do with domain names? Well, take a look at these domain names TrueCar just registered:
F*ckedbytheDealer.com
F*ckedbytheDealer.net
F*ckedbytheDealer.org
That said, the business model is new and does not easily fit into the historic regulatory framework, which was developed prior to the advent of the Internet.
TrueCar has not been deemed illegal in PA or any other state.
Regulators are curious and feel obligated to scrutinize a new business model to ensure that it meets the needs of consumers and dealers and, of course, the laws and regulations of their state.