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#RefreshFriday What Car Buyers CARE About?! | Matt Murray & Jakes Hughes

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Jeff Kershner

Jeff Kershner

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View: https://www.youtube.com/watch?v=iaUDr7dA6F8


How important is a good price, how your staff communicates, the weather that day, and having the exact car somebody wants in stock? Widewail has analyzed over 800,000 reviews to tell us what are the most important factors for dealership customers.

We will be diving into the Voice of the Customer Report by Widewail with Matt Murray (founder/CEO) and @jakehughes (Director of Marketing) to give everyone some strong focus points for 2024.

What's the #1 reason car buyers leave positive reviews?
How should dealers should maximize positive reviews?
What is the #1 reason car buyers leave negative reviews?
....and so much more!!


Let's get the New Years started right!


Join us LIVE on Facebook, LinkedIn, or YouTube Friday at 1PM
https://www.facebook.com/dealerrefresh
https://www.linkedin.com/company/dealerrefresh
https://www.youtube.com/dealerrefresh
 

✨ AI Highlights

This webcast features Widewail's analysis of over 800,000 customer reviews to identify what factors actually drive car buyer satisfaction and dealership ratings. Matt Murray and Jake Hughes present key findings on why customers leave positive vs. negative reviews, with actionable insights for dealers to prioritize their efforts in 2024. The discussion focuses on counterintuitive factors—revealing which elements like price, staff communication, and inventory actually matter most to customers.

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