What Do You Mean We're Blacklisted?

[Jeff Kershner]

Has this ever happened to you? 

I bet it has!

 

[Kyle Suss]

Too funny! I cringe when I hear the term "blast" in reference to email.

 

[Lee Kincaid (blog)]

I have this conversation almost daily.

 

[Subi Fernando Ghosh]

Hahaha! So true! Love it!

 

[Doug Sanders]

love it! sooo truee!

 

[Patricia Ormond Wooley]

i feel the reverse of this. i get blasted all the time. irrates the shit out of me!!!

 

[Todd Kocher]

Every.single.day.at.work.

 

[KevinFrye (blog)]

I get these "please email our entire database" requests at least once a month - answer is "no"... Small targeted blasts to active leads or recently sold are ran through our CRM tool, and anything larger is used outside of our domain with an external provider. The big problem most dealers face is when their sales rep has full access to their CRM tool and does a blast to the entire database without them realizing it, and then they get blacklisted...

 

[Michelle Ursetta]

Brilliant! This exact thing happened to me last month.

 

[DealerRefresh (blog)]

Sorry to hear that Michelle. Be sure to read DealerRefresh for best practices around email marketing. Our resident columnist Malinda Terreri contributes some great ideas.