What Do You Mean We're Blacklisted?

[DealerRefresh (blog)]

Yes Patrica, many dealers struggle with proper email marketing and etiquette. We (dealers) will improve, with time.

 

[1to1 News]

Love this! Could this cartoon please be required reading?

 

[VoltageFuel]

If this dealership in the cartoon would have created a newsletter with an OPT-IN, or double opt-in list, and mail it once a month - like they promised from the inception of the idea to create an email newsletter - they would not be struggling. It's also about providing good content, not about "getting people in".  I've seen lots of "email blasts" go out, and most never create more than a lot of "send to spam" clicks. This is why a blog is so important, and why it could replace an email newsletter with RSS feeds.