Who has the BEST 'Photo Overlay'?

[ed.brooks]

There's been a very good discussion on photo booths at dealerships: What is the best looking setup/stage (floor, backdrop, lights) for taking pictures of vehicles in your opinion? Any great ideas out there???

Examples have run from the excellent and extravagant like Steven Toyota with it's infinity wall and Mercedes-Benz of Austin with it's cool turnstyle to Uncle Joe's highly workable and relatively inexpensive budget booth.

All of these have a few things in common: They require at least some budget and some space. For a lot of dealerships I've worked with the space issue would be the biggest and in some cases it would be insurmountable.

Which brings me to Photo Overlays. Very low budget and requiring no space at all they can really make a huge difference in your online merchandising. With low (or no) cost, I can't see how a dealer would have an excuse not to do it.

Here's one of my favorites:

Joseph only uses the overlay on the "Hero Shot" - the first image. The angle really makes the car stand out on the classified sites.

What are the best overlays you've seen?

 

[Jeff Kershner]

Making me a little dizzy but I like it!! Really stands out.

Good idea for a cool thread Ed. I'll get some of my previous overlays uploaded here soon.

 

[Jarrett]

Looks great

 

[Autofair Honda]

Having started that thread on photo booths, some of you might be aware of my setup. But I really enjoy our dealership's overlay, its simple, clean, matches our background, and has a strong call to action at the bottom. If fits perfect with the exterior shots, which are the only shots we use it on, and really frames in the car and puts the focus on it.

Used 2008 Honda Accord 2.4 For Sale | Manchester NH

 

[AutoArchitech]

I like the ones that frame the car, not just the top or bottom.

 

[AutoArchitech]

This is actually one of my favorites. This was one of the first ones I ever did. This was done in 1998! It was a photo of the owner standing with his hands apart. Shrink it down and photoshop the sign in his hands. You would be surprised how many people comment on the "photos with the little guy in them"

 

[mattwatson81]

This is actually one of my favorites. This was one of the first ones I ever did. This was done in 1998! It was a photo of the owner standing with his hands apart. Shrink it down and photoshop the sign in his hands. You would be surprised how many people comment on the "photos with the little guy in them"

That's great! One of the first ones we ever did years ago is very similar and has improved over the years to this below. The owner used to stand in front of each car and wave in the photos. It was his iconic thing in AutoTrader magazine back in the day that they have just stuck with it in their marketing.

 

[mattwatson81]

Here are some examples that we have done at VinSolutions

 

[joe.pistell]

oops.... I LOVE THE TAG LINE "Breaking thru the clutter and confusion of shopping for used cars...."

Oh... but they took the time to make sure they were in social media! http://www.facebook.com/posted.php?id=288094066708

 

[Alex Snyder]

Joe and

Wow - some of these overlays are HUGE! I stopped using them years ago. But I will say that some of these are pretty with the right car selected. Does pretty make someone pick up the phone more?