Cox Auto Trader Makes Strategic Moves to Improve Online Automotive Advertising Business
- Websites, SEO, SEM, Display, Social, Marketing
- 251 Replies
I became a Cox employee when my city was acquired by them. I was thankful for the the generous severance I received when the original founder sold out and I decided to give my new employer a chance. It was fun to be a part of a very successful organization and I was well paid for my time. Everyone in the organization cared about the customers we served and we were one of the most profitable cities in the country. In my opinion, the company began to focus more on cutting costs than it did on customer satisfaction. I felt that the company did not want to listen to my ideas so I decided to quit about 4 years ago. It is sad to see so many people hurting because upper management did not adapt to the changing market conditions.
To all of those about to be laid off: The sooner you let go of your past and forgive your last boss for all the suffering you had to go through, the better off you will be in the future. Most of the middle managers I worked for at Cox were only guilty of carrying out orders from the top and the people at the top were just trying to keep their jobs. If upper management had been more responsible, the company could have been better off, even in a down market. Now more than ever, dealers need a decent place to advertise and it is too bad that something that used to be free as part of a print package now costs more and more every year. Good luck in your job hunt and make sure you get a job with a company that cares about you and the customers you will serve. I am glad I chose to quit on my terms instead of waiting for the train wreck but there are some good companies out there that will hire you as long as you put your best foot forward. Keep in touch with your friends and network as much as possible. When you are in a job interview, avoid bad-mouthing your last boss and you will soon be living the dream. Good luck with your job search.
To all of those about to be laid off: The sooner you let go of your past and forgive your last boss for all the suffering you had to go through, the better off you will be in the future. Most of the middle managers I worked for at Cox were only guilty of carrying out orders from the top and the people at the top were just trying to keep their jobs. If upper management had been more responsible, the company could have been better off, even in a down market. Now more than ever, dealers need a decent place to advertise and it is too bad that something that used to be free as part of a print package now costs more and more every year. Good luck in your job hunt and make sure you get a job with a company that cares about you and the customers you will serve. I am glad I chose to quit on my terms instead of waiting for the train wreck but there are some good companies out there that will hire you as long as you put your best foot forward. Keep in touch with your friends and network as much as possible. When you are in a job interview, avoid bad-mouthing your last boss and you will soon be living the dream. Good luck with your job search.