Webinars, Broadcasts, Live Broadcast, Podcasts

Jeff Kershner invites DealerRefresh members to the upcoming DrivingSales Presidents Club conference in NYC (March 31–April 1) and asks who from the community will be attending. Several members confirm their attendance (Bill Simmons, skeetle) or express interest but inability to attend (Mitch Gallant, Alex Snyder), with some planning to meet up for socializing around the event. The thread captures enthusiasm for the smaller conference format and serves mainly as a casual meetup coordination post for automotive professionals.

DealerRefresh community members coordinate meetups and share plans for attending NADA (National Automobile Dealers Association) conference in San Francisco, with several booth locations identified in the West Hall. A few members miss the event due to conflicting personal commitments, while others share restaurant and winery recommendations for the Bay Area and Napa Valley. The thread highlights the community's value in connecting online personalities with face-to-face networking opportunities at industry events.

Jeff Kershner promotes a webinar on TCPA (Telephone Consumer Protection Act) compliance for automotive dealers, warning that litigation is inevitable rather than a possibility. Key takeaways from the webinar include the requirement to maintain documented proof of explicit customer permission before contact, potential state-by-state settlements with uncapped damages, and the risk that even accidental calls to wrong numbers constitute violations. The thread emphasizes that good intentions offer no legal protection and encourages dealers to prioritize compliance documentation.

DealerRefresh is promoting a free webinar scheduled for December 4th, 2014 at 12:00pm Eastern featuring Ben Anderson from DealerOn on mobile strategies to combat showrooming—the practice of customers browsing vehicles in dealerships before purchasing elsewhere. The webinar aims to equip dealers with actionable mobile tactics to retain sales and counter this industry challenge.

PCG and DealerLab are hosting a free digital marketing seminar in Seattle on November 4-5-6, 2014, featuring automotive digital marketing expert Brian Pasch presenting his new book "Mastering Automotive Digital Marketing" to help dealerships prepare for 2015. The event is free for clients and encourages attendance from anyone involved in digital strategy at their dealership. The post appears to be announcing quarterly educational events PCG has been hosting since 2011 to develop dealer knowledge.

This thread announces a webinar by Ben Anderson, president of AutoMotion, focused on why dealerships must prioritize mobile strategy in 2014 as traditional web traffic declines. The webinar covers mobile's impact on car shopping, current smartphone usage data, and best practices for capturing and converting mobile customers. The core insight is that mobile has become critical to dealership success and requires dedicated strategic attention.

A dealer who recently attended the Dealer ThinkTank Chicago event provides a detailed review of presenter Dennis Galbraith's session, noting that while he arrived late due to traffic, he was impressed with the content and found it valuable for his role as an Internet Sales Manager. The post receives appreciation from other forum members for the thorough documentation of the event. The thread demonstrates community appreciation for attendees sharing practical insights from industry webinars and conferences.

Josh Knutson posted a webinar promoting mobile marketing strategies for automotive dealers in 2014, featuring data on customer mobile usage during the shopping process and tactics like location targeting and push notifications to drive sales and service revenue. The thread appears to be an introductory post from AutomotionTV designed to promote the webinar rather than a discussion thread, as it cuts off mid-question before any community responses are shown.

Mike Haeg from KPA is promoting a free webinar on call tracking best practices for automotive dealers, scheduled for Wednesday at 11 AM CST. The webinar covers seven actionable strategies dealers should implement with their call tracking systems to improve their operations. The post is a straightforward promotional announcement with a registration link, offering no discussion or debate from other community members.

Forum members discuss their attendance at DSES 2013, with several confirming they'll be attending and sharing excitement about meeting up in person. A scheduling conflict arises when two popular sessions are held simultaneously, and one attendee provides details about various social events planned around the conference. The thread concludes with informal networking activity, as attendees coordinate meetups for meals, activities, and nightlife during the event.

DealerOn is promoting a webinar featuring Bill Wittenmyer from ELEAD1ONE on October 10, 2013, focused on six customer-centric strategies for maximizing dealership sales and service revenue. The webinar emphasizes that successful dealerships leverage optimized BDC (Business Development Center), Internet, and phone processes to increase revenue, customer retention, and loyalty. The core insight is that improving customer experience through these strategic processes directly impacts a dealership's bottom line.

DealerOn is promoting a webinar featuring Google automotive industry strategists Peter Leto and Tommy Barszcz to educate dealerships on leveraging Google+ for brand amplification. The webinar emphasizes that Google+ is the world's second-largest social network (having surpassed Twitter by 2013) and represents a significant missed opportunity for dealerships not actively using the platform. The key insight is that Google+ adoption was positioned as essential for dealerships seeking to expand their social media presence and reach.

A Dealeron webinar featuring Glenn Pasch, CEO of PCG Digital Marketing, addresses the common problem of dealers implementing new strategies without establishing proper execution systems, resulting in wasted time and money. The webinar promises to teach "8 Proven Steps to Implement Your Newest Strategy & Strengthen Teamwork" based on the insight that strategy alone fails without both systematic execution and team alignment. The core takeaway is that dealers need structured implementation systems and strong teamwork to convert good strategies into actual business success.

DealerOn promoted a webinar featuring Brian Pasch discussing Facebook advertising strategies for car dealers, highlighting a new Facebook-Polk partnership that enables precise targeting of car owners through their Facebook profiles to improve ROI. The webinar covered changes to Facebook advertising capabilities and practical implementation guidance for dealers. A recording was made available for those who missed the live event on July 18.

DealerOn is promoting a webinar featuring Mike Shea from Google's Wildfire division, scheduled for Wednesday, July 3rd at 12 PM EST, to discuss social media and mobile strategies for automotive dealers. The webinar addresses the critical business insight that online user ratings and digital media now rival the physical dealership experience in influencing car-buying decisions, with examples of successful social marketing campaigns provided. The core takeaway is that dealerships must adapt their strategies to today's digital-first consumer landscape or risk losing competitive advantage.

DealerOn is promoting a webinar featuring Alexi Venneri from Digital Air Strike to discuss Google's May updates affecting dealerships, specifically changes to Google Maps, Google+, and Penguin 2.0. The key insight is that while these changes have created confusion for many dealers, they also present opportunities for dealerships with strong, diverse online marketing strategies. The webinar aims to help dealers assess whether their current strategy is sufficient to capitalize on these Google modifications.

MikeHaeg announces a KPA Dealer Webinar presented by Century Interactive on phone processes and metrics designed to help dealerships improve their phone management capabilities. The webinar promises to be concise and practical, covering actionable strategies for dealership phone operations. Jeff Kershner expresses interest and shares related resources on call tracking and professional communication at dealerships.

DealerOn is promoting a webinar featuring Sean Peoples from CarGurus on strategies for attracting internet-savvy car shoppers. Despite having unprecedented access to pricing data, incentives, and reviews, today's auto buyers remain dissatisfied with the purchasing experience—the webinar promises data-driven insights into what dealers must do to improve buyer satisfaction and engagement.

This thread announces a DealerOn webinar featuring Dennis Galbraith from DrivingSales discussing which of the hundreds of available dealership metrics actually matter for business decisions like budgeting and hiring. The key insight is that metrics should be prioritized like a vehicle's dashboard—some require frequent monitoring (like a speedometer) while others only need occasional review, helping dealers cut through data overload to focus on truly actionable KPIs.

DealerOn announced a webinar featuring Mike McFall from Black Book Online on optimizing mobile marketing strategy, noting that dealers and OEMs report 25-35% of traffic now comes from mobile platforms despite most dealerships failing to adapt their web strategies accordingly. The key insight is that mobile optimization has become critical for dealership marketing, yet remains largely neglected by the industry. A recording of the completed webinar was made available for those unable to attend the live session.