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Seeking A Good Resource For Google Merchant Center

GerryFoster

8 Pounder Veteran
Jan 19, 2018
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Hello Automotive World,

I am coming here to ask if anyone has any resources available or knows of any good information on how to set up a dealership with Google Merchant Center. I've always found the system to be rather strange and I'm hoping someone out there has more experience that they already wrote about and shared with the world at large!

Many thanks ahead of time.
 
Hello Automotive World,

I am coming here to ask if anyone has any resources available or knows of any good information on how to set up a dealership with Google Merchant Center. I've always found the system to be rather strange and I'm hoping someone out there has more experience that they already wrote about and shared with the world at large!

Many thanks ahead of time.

@GerryFoster are you looking to get into the newer Google Shop Ads?

 
@GerryFoster are you looking to get into the newer Google Shop Ads?

sorry for the delay in response! Yes. I was looking for that, but like anything in automotive there are 900 layers that one must go through because everything is more complicated than it needs to be :)
 

✨ AI Highlights

Gerry Foster seeks guidance on setting up Google Merchant Center for a dealership, specifically for Google Shop Ads, noting the automotive industry adds unnecessary complexity to the process. Respondents clarify that dealerships either need to manage their own AdWords account or rely on their current paid search vendor, and one vendor (Drivonic) offers to provide free GA4/GMC setup resources for select dealers. The key takeaway is that Google Merchant Center setup requires either in-house AdWords management or vendor coordination, with emerging free resources available from industry partners.

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