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  1. bpreston

    Automatic Texting

    Hey guys, I would like to implement some automated texting into our sales and service process... one to one texting not mass texting. What is the law around this? Are we able to text a customer that visited our showroom or service department without them opting in for text? Or do they need to...
  2. bpreston

    Sales Person Reviews

    I apologize if this is in the wrong section. We mainly try to push Google reviews at our dealerships, but are looking for a way for our Sales People to be able to easily share them with customers. I know DealerRater.com has Sales Person pages where you can view the reviews they were tagged in...
  3. bpreston

    Infomercial BDC

    We run an infomercial and are looking for an a BDC company to handle these typically subprime credit calls and convert them into appointments. Contract needs to be month to month and need to be able to send leads/appointments to CRM in XML/ADF. Any suggestions or recommendations. Thanks!
  4. bpreston

    Sales/Service/Parts Process Training

    Please move this to the correct section... Does anyone have any recommendations for a company to facilitate Sales/Service/Parts Process Training. We have tried using the Toyota Signature program w/ very little success. Please let me know of any company recommendations and contacts.
  5. bpreston

    Commercial Production Companies

    Not sure where this should be posted, so move the thread to the appropriate place. Anyhow, I am looking for a production company to create and shoot creative commercials for us. My goal is to brand PrestonAuto.com in a funny way. Something along the lines of the CARMAX commercials. Anyone have...
  7. bpreston

    GM Lease Pencil Solution

    With GM offering 3 different companies to run leases through: Ally, GM Finacial, and US Bank a lot of times you have to run leases 3 times to see which payment is the lowest. Anyone know of any solution to be able to quickly decipher which lease is lowest? I know there was a software called...
  8. bpreston

    Christmas Off Hours Response

    Hey guys, Just wanted to recommend to everyone to update your off hours response over Christmas weekend to include mentions of Christmas. Obviously this doesn't go into effect till this weekend, but I expect a lot of emails back at that time because this seems like such a personalized...
  9. bpreston

    Buy Here Pay Here

    Anyone have any recommendations for software for buy here pay here collections follow up?
  10. bpreston

    Test Drive Policy

    Obviously it is imperative that every customer test drives their vehicle of interest. I am of the belief that even if they have driven the car at 3 other dealerships, it is important nonetheless that they drive the vehicle that they are going to purchase so that they take mental ownership. In a...
  11. bpreston

    Testimonial Page

    Hey guys, Need some advice with my websites testimonial pages... We primarily have 3 different types of testimonials: 1. Video 2. DealerRater ones 3. Hand written letters from our customers Should I... 1. Have 3 different navigation links on our website for each type of testimonial 2. Have...
  13. bpreston

    Facebook Giveaway Promotion Ideas

    Hey all, We get Pittsburgh Pirates tickets through our Toyota advertising council and I want to give them away (only way people would actually go to Pirates game!) on our Facebook group page Preston Auto Group | Facebook. Our first set of 4 tickets is for Tuesday June 1st. Here is what I am...
  14. bpreston

    Special Finance Leads

    Hey guys, Special finance seems to be back. At one store in a dealer group in particular we have a great special finance managers and have always done well with special in the past. Like all aspects of our business, the internet has changed special finance and I think we have taken some...
  15. bpreston

    Best Email Provider

    Our current email provider (who we've had for quite some time now) is quite frankly very primitive, we have so many security measures in place that I can't even reply to emails from home or on my phone without having to jump through hoops. Just wondering if anyone has any recommendations for the...
  16. bpreston

    iMagicLab vAuto Integration

    "We've heard you and early next week we'll be adding a new vAuto integration. Push and Pull vehicle and appraisal information at will is finally here. No charge for vAuto customers, call support to get hooked up" Just announced on iMagic, pretty exciting, not sure if anyone who has iMagic and...
  17. bpreston

    CRM Kiosks

    My General Manager wants to get some touch screen kiosks to use for our sales people to more effectively and professionally log our customers into our CRM. Few questions: 1. What are TVs/Kiosks like this called? 2. On what sites are they most affordable? 3. Is anyone doing this, is it...
  19. bpreston

    Floor Traffic Advertising Source Collection

    Hey guys, In the internet department advertising source tracking is obviously a lot easier to track and in turn more accurate, although far from perfect, than floor sales advertising source tracking. The first problem is that we aren't asking and then once you start cracking the whip you start...
  20. bpreston

    CRM Sales ROI Report

    Hey guys, My CRM is iMagicLab and something that frustrates me with the ROI reporting is the following situation: for a lot of advertising sources such as manufacturer leads or dealer website there are several ways that a customer can submit a lead. Take for instance dealer website where a...
  21. bpreston

    Webmaster Pay Plan

    Hello, My dealer group is looking to hire a full time webmaster to create, update, and maintain our dealer websites and psuedo sites. It will be relatively affordable to split the cost of the position between our 6 stores. However, I just wanted to see what recommendations there are for a...
  22. bpreston

    Cash for Clunkers

    Hey guys, How are you guys handling this, I have taken what I feel to be decent steps in preparing for it if/when the bill passes through building psuedo sites and having prepared email blasts, press releases, and pages on our website. (any other suggestions in regards to cash for clunker...
  23. bpreston

    Lead forwarding to iMagic

    Does anyone have any issues having your emails being properly forwarded from BuyaToyota to iMagic? iMagic says in order to parse they need to be in XML ADF format, BAT says they can't send them in that format. Then w/ Honda, the Honda IN says they can't forward leads at all, they can give you...
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