• This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →

digital retailing

  1. ryan.gerardi

    The Myth of Selling Cars to Millennials

    This is the edited version of our original webinar with Drive Motors Head of Growth Rune Hague which aired in September 2017. Millennials differ substantially from previous generations when it comes to how they shop. This is equally as true for household items and consumer electronics as it...
  2. ryan.gerardi

    Session #2 - Digital Retailing, Online Checkout...Whatever!

    Welcome to the all-new DealerRefresh Roundtable where we explore the hottest topics in automotive retail to help those in the industry take action, innovate, and improve. Happy to release our second edition where we welcome back Guest Refresher @Ed Brooks , Vince Harris from Ancira Nissan, and...
  3. ryan.gerardi

    PR & News Scott Painter’s Fair Raises Up to $1 Billion in Debt and Equity Funding

    LOS ANGELES — Scott Painter’s new Fair car-leasing app announced on Friday that it’s closing a new funding round led by BMW iVentures and includes investments from Penske Automotive Group and other investors. The startup also announced it has raised nearly $1 billion in debt funding from a...
  4. ryan.gerardi

    "Freshen Up!" - DealerRefresh Discussion Panel at DD23

    Refreshers! I'm excited to announce that DealerRefresh will be facilitating a panel discussion this Fall at the 23rd Digital Dealer Conference & Expo. Subi Ghosh and myself will be moderating the panel and we're in the process of selecting the panelists. We are looking to have 4 panelists who...
  5. Brad Korner

    New Vehicle Incentives - What’s The Deal?

    New vehicle incentives have been an industry staple since Joe Garagiola pitched “Buy A Car – Get A Check,” and have developed into a tool for OEM’s and dealers to leverage their marketing and advertising spend based on consumer needs. The creativeness and use cases for incentives have grown and...