leads

  1. DrewAment

    Exit Widget - Gift Card Offer

    I have a dealership that is looking for an "exit widget" that functions similar to HookLogic (which is more an intro/interruption widget). Since HL overlays at the beginning of a shoppers inventory views - it sort of defeats the purpose. I need something that "Hooks" them as/if they leave the...
  2. Jeff Kershner

    Which ad source gets credit for the sale?

    Which ad source gets credit for the sale? Our industry loves to credit the sale to the originating ad source that provided the first in lead. Our CRM's have promoted this behavior. Which ad source receives credit for the sale at your dealership? Why?
  3. Jeff Kershner

    What is a Check In Hand WORTH?

    If a 3rd party (eg lead provider, website, etc) could deliver a customer to the front door of your dealership, with a check in hand, on an in-stock vehicle...DONE-DEAL, what would that be worth to YOU / Dealer? This is not a leading questions. Rather a conversation that came about between...
  4. Chris Leslie

    CDK Sites Launch New Price Watch Button

    So yesterday I was doing some changes to one of our sites and I see that on our VDP's there is a new button that says "Price Watch". I click it and it pops open a nice little box that says to enter my email address to get updates when the price of this vehicle changes. I'm thinking to myself...