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#RefreshFriday 15% > 10% > 5% National Closing Averages are DROPPING! Let's find out why.

Jeff Kershner

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RefreshFriday - 15% > 10% > 5% National Closing Averages are DROPPING! Let's find out why.

Do you get the feeling your closing ratio is dipping on Internet leads? If not, have you been tracking it for the last 20 years? We have!

In the early 2000s national closing averages were above 15%. Today they’re rapidly heading to below 5%. YIKES.

Tomorrow in #RefreshFriday we will be exploring why this has happened with some people who are paying attention to the problem. Author and consultant Steve Stauning (https://stevestauning.com) and FRIKINtech’s Christine Plunkett are on to drop some wisdom bombs for the "Internet" department.

Join us LIVE tomorrow on Facebook at 1PM EST - https://www.facebook.com/dealerrefresh
 
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✨ AI Highlights

Jeff Kershner announces a RefreshFriday webcast investigating the significant decline in automotive sales closing ratios from 15% in the early 2000s to below 5% today, featuring consultant Steve Stauning and FRIKINtech's Christine Plunkett to discuss why Internet leads are converting at lower rates. The thread promotes a live Facebook discussion at 1PM EST aimed at helping dealers understand and address this industry-wide closing ratio deterioration.

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