AdWords Price Extension

[Gayle Rogers]

You guys might have seen this already, but there is a super cool price ad extension Google just released.


It's only on mobile (right now) and you have to be in ad position 1 for the extensions to show...smart way to push bids.

Check out Google's resources for more information.

Basic Price Extension Info

Price Extension Requirements

Price Extension Instructions

We are testing it out now, I'll be interested to hear your experiences with it!

 

[craigh]

Hmm.. I wonder if OMVIC will let this slide without disclaimers.
Will definitely be looking into this. Usually ads of this size are exempt, but those prices don't really have any indication of further disclaimers.

 

[Gayle Rogers]

Usually ads of this size are exempt, but those prices don't really have any indication of further disclaimers.

If you can do it in a text ad now, I would assume you can do it in an extension.

Right now we are running into issues getting Google to approve it. First was a trademark issue ...Now they are saying that it's intended for landing pages that drive sales, not leads. Ironically, the example Google uses is for a haircut...Which I'm pretty sure you cannot buy online at this point.