- Apr 3, 2014
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I have a ton of ideas for this part of the application. I held 60 meetings over the past 35 days. Roughly 50/50 vendor to dealer.
It was crystal clear communication is a pain point. There is genuine frustration from both sides. Depending on the persona the challenges are different. You basically have the champion at the dealership the account manager at the vendor then all of their respective managers. You also have tickets or actions that are in flight and the other people those impact.
The monthly meetings came up continuously, lack of structure, recaps or follow through from prior meetings were the dealer concerns. Vendors felt leadership don't join the meetings enough and dealerships don't own their action items.
Notes is just the scaffolding, so much more coming to make this better.
Attacking this problem is definitely interesting. Improving the communication experience with consumers is obvious, but I haven't given much thought about dealer/vendor until now.
It seems like you have the opportunity to not only herd the right cats as needed...but also give structure to what needs to be done.
Vendors shouldn't expect dealers to join meetings that lack structure and lead to unimportant action items.
A centralized process with appropriate access on the right channels would help both sides.
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