Can you say the same thing about CarMax? It took them years, BUT...Has it been a significant disruption in the industry? I think we both know the answer to that: no.
Can you say the same thing about CarMax? It took them years, BUT...Has it been a significant disruption in the industry? I think we both know the answer to that: no.
@Clay Toporski - You keep talking about selling a car. A customer is interested in buying a car - not being sold.
Therein lies the disconnect -
Can you say the same thing about CarMax? It took them years, BUT...
Actually, 70% buy the same make/model they walked in to buy - Trim, color, options may change, but they pretty much buy what they intended to buy - most of the time.You can't buy anything without having someone sell something in return. You are just arguing semantics at this point. From a buying perspective, don't people buy something different than what they wanted originally at a greater than 50% number? Don't customers want to buy something they have driven before? Don't people want to work out the terms before purchasing and get a "deal" or a "fair" price? How do you accomplish any of these online through a website only?
Actually, 70% buy the same make/model they walked in to buy - Trim, color, options may change, but they pretty much buy what they intended to buy - most of the time.
Carvana is brick n mortar, and a vending machine at that.CarMax is still brick and mortar. Yes, they have been a disruption, but not extremely significant.
Carvana is brick n mortar, and a vending machine at that.
The number one retailer of used cars in America is insignificant - OK!
They really changed the perception of 'One Price" pretty dramaticallyThere is a difference between being a significant disruption and being the number one retailer of used cars. CarMax hasn't significantly changed the way we sell used cars, nor I would be willing to guess, the way most used cars are sold. So, where is the disruption?
Actually it is 75% - sorryI would like to see that statistic source because it goes against all the statistics from every source I have ever read and been told by highly reputable sources.
Dealers debate whether new online car sales startups like Beepi, Vroom, and Carvana pose a genuine threat to traditional dealerships or represent another failed disruptive venture. Chris Leslie argues dealerships are suffering from "The Innovator's Dilemma" and drawing parallels to how the newspaper industry dismissed digital disruption, suggesting complacency could lead to significant market upheaval. The thread suggests a critical question remains whether these startups have finally figured out the missing consumer connection that traditional dealers have overlooked.