CDK Outage & Potential Services

[purduefan96]

Hi All,

As we all know, the CDK outage completely disrupted our industry. I have started thinking about ways to ensure that dealerships' and employees' data are protected in the future. If you have a few minutes, would you please complete the survey below? Thank you in advance, and go Boilers!

https://docs.google.com/forms/d/e/1FAIpQLSf4nr30fhif2V_K-AboIyOlLoa4AvHuamsYljL5Y2tc5zykcQ/viewform?usp=pp_url

 

[Alex Snyder]

Can you give us a few more details about this link? What's the survey for? What's your goal? Why should anyone help you?

 

[purduefan96]

Can you give us a few more details about this link? What's the survey for? What's your goal? Why should anyone help you?

Hi Alex - Yes absolutely and I apologize for not providing context earlier. I am an entrepreneur who works in the mobility space and is exploring the potential opportunity within Cybersecurity for dealerships & their employees. I have come up with a few potential product lines, outlined in the survey, and I am looking to gather feedback from individuals who work in the space to see if this is an idea worth pursuing.

I understand that the CDK outage collectively cost dealerships $1b, and J.P. Morgan attributes a 10% decrease in Q2 Earnings per Share for the top publically traded dealerships due to this outage. While I understand that CDK has begun to beef up its cybersecurity practices, I believe there is still an opportunity but, I want to get a feel for the market first.

 

[Carsten]

Since this is about security, I don't think I'll click your link since it could be malicious. Not saying you're out to do a bad thing but following best practices in security is always advised.

Can't you expend a little extra effort and just post here and then copy paste responses?

 

[purduefan96]

Carsten - that is reasonable, please see below.

& Thank you for taking the time to complete this.

Discovery Questions:

• Did you lose one or more deals during the CDK outage?
  • If so, how many deals did you lose?
• On a scale of 1-10 how worried are you about another cyber attack?
• Do you receive multiple cold emails a week, if so would you like to stop receiving them?
• Do you have a Business Continuity Plan in place?
• Do all your employee’s use a VPN?
• Do you employee’s use a password locker?
• Do your other vendor have cybersecurity practices in place?
• Do you have consistent phishing tests / cyber security trainings for your employees?
• What else did you learn from the outage?
• What else do you wish you had during the outage?

Product Scoping Questions:

• Would you be willing to pay $40 / Employee a month to remove all of your information from public websites such as ZoomInfo?
• Would you be willing to pay $25 / Employee a month for password lockers & VPN services?
• Would you be willing to pay $300 to have a Business Continuity Plan drawn up for you?
• Would you be willing to pay $200 a quarter to have an audit of all your vendors cybersecurity practices?
• Would you be willing to pay $20 / Employee a month for monthly phishing tests & quarterly cyber security trainings?
• Which of these is most important to you? (Voting scale of 1-5 in terms of importance)

 

[purduefan96]

Since this is about security, I don't think I'll click your link since it could be malicious. Not saying you're out to do a bad thing but following best practices in security is always advised.

Can't you expend a little extra effort and just post here and then copy paste responses?

Hi Carsten - Any luck completing the survey?