Agreed.
The silence of DealerBuilt is understandable, but the silence of the automotive press is strange given all of the attention to data security in automotive retail over the past 10 years.
I don't think DealerBuilt was targeted in this at all. This appears to just be negligence on the backup and transfer of the data. Regardless of who found the it, we should be glad it was exposed and is now fixed. People look for vulnerabilities like this all the time.
Forum members debate whether a reported data breach at DealerBuilt DMS is legitimate, with initial skepticism giving way to evidence that the breach likely occurred based on technical details and customer confirmation. Key concerns include DealerBuilt's complete lack of public communication about the incident and the automotive press's failure to cover the story despite heightened industry focus on data security. The thread underscores the importance of dealers thoroughly vetting their software vendors' security practices and understanding potential liability exposure.