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Obviously the way to spend all that money is to buy ads on the newspaper and radio station websites.

That's what my clients keep doing when they tell the newspaper to pull their spend :crazy:
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I have tried to get exact numbers on what we are spending for traditional, but have not received them. What I do know is that we are spending at least 250% more on traditional (radio, TV, newspaper) compared to our digital budget which is under 1500 for a 200+ vehicle dealership.

As in $1,500 a month? What are spending it on exactly?