Ebay Listing

[Darsh]

I am considering going the Ebay route. Do any of you have success with running a successful Ebay program? There seems like there is alot of moving pieces.

 

[Alexander Lau]

One of many threads on this @ https://forum.dealerrefresh.com/threads/hammer-corp-better-craigslist-seo.4822.

Most of the groups (where I've quoted myself below) include ebay Motors. Unless you are asking for actual info on the on-board process and results? It's going to vary per demographic(s) / location.

I know nothing about them, I do know the following groups:

• Dice Services @ https://dice.services (excellent, very bright young Russian-American entrepreneurs in Portland, OR)
• LotVantage @ http://motors.lotvantage.com (located in Tampa and also do an excellent job)
• AutoFusion http://www.autofusion.com/car-dealer-craigslist.html (in SD, CA)

I've used these for nearly a hundred dealer locations / feeds for many, many thousands of used vehicles ads on CL and measured lead conversions and sales through CRM path analyses.

https://www.hammer-corp.com
They don't look bad, but make sure it's native, proprietary software because a lot of group white label and it could be one of the two aforementioned. I know, as I plan on partnering with LotVantage in the future for a project of my own (market adoption segment), in order to leverage their feed to CL technology via API.

CL now charges per vehicle listing, so there is no longer a ton of SPAM, etc. I'm not really sure what you had meant by SEO in this thread's title though. These are paid ads on CL. This really nothing to do with organic optimization.

 

[Alexander Lau]

So?

 

[Ryan Everson]

I got my start in the online marketing space on eBay when I was 14 by selling RV's and classic cars all over the country.

eBay's popularity has definitely diminished from its peak during the mid-2000's but people are clearly making it work still, just look at what Texas Direct accomplished.

I don't know if it would make sense for a dealership to put their entire inventory of Camry's and Impala's on eBay motors though, I think unique, specialty, or sports cars are where you'd see the most success.