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Facebook Advertising Questions for Dealers

✨ AI Highlights

Shelby Tatomir asks the automotive dealer community about Facebook advertising budgets and strategies, particularly regarding post boosting versus running targeted ads and lead ads. Respondents generally recommend prioritizing traditional Facebook ads and lead ads over organic post boosting for better ROI, with strategies including dark posts, audience targeting by life events and income, and timing boosts strategically on weekends. The consensus emphasizes that structured, targeted ad campaigns deliver better results than simply boosting page posts, though some dealers allocate a small budget to post boosting as part of their overall strategy.

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