Agreed, in fact Leadpages, which I rely on for creating "Lead Capture Pop-Ups" works very well for me and a few of my clients.
Google's January 2017 penalty against intrusive pop-ups sparked dealer debate about whether to abandon them, with the consensus emerging that the policy primarily targets mobile interstitials blocking significant screen real estate—not traditional pop-ups or pop-unders. Steve Stauning emphasized that dealers shouldn't overreact by eliminating all pop-ups, as alternative engagement methods like smaller entry banners, exit widgets, and retargeting can maintain lead generation while improving user experience. The key insight is that compliant pop-ups can still expand after user engagement, allowing dealers to balance Google's mobile-first rules with conversion goals through better UX design.
