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Hey Ford Dealers... Check your CRM's email automation before your Bronco reservations tell you to "buck off"

As in, you wouldn’t have a CRM at all, or wouldn’t have one on their blessed / approved list?

I got on the phone with @jscole86 after his comment, so I'll take a stab at answering this on his behalf.

He would not have a CRM at all. Although, you can't take that at face value because I believe Josh is looking at the current CRM marketplace and realizing none of the offerings fit the way he wants to do business anymore. They're built on a model that doesn't exist anymore and Josh wants to evolve.

He continues to use a CRM because his OEMs require affirmations on particular lead responses. Pretty disgusting that one has to spend $2,000 a month just to let an OEM know their leads were answered :banghead: