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izmocars – dealer website user review

Jeff Kershner

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May 1, 2005
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izmocars - User reviews


Company Name: izmocars
URL: www.izmocars.com
Online Since: November 6th, 2001
Location: San Francisco, CA

Current Homepage PageRank: 5/10

Homepage Title Tag: " izmocars : Custom Auto Dealer Websites and Internet Marketing for Auto Dealers”

Are you using (or have you used) Izmocars for your dealership website service? If so, please submit your opinions and feedback about their services. Keep your feedback professional!

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  1. How would you rate their customer service?
  2. Number and quality of leads generated from your izmo website?
  3. How well does your izmo website rank in the natural listings of the search engines?
  4. Overall layout and design of your izmo website?
  5. Ease of operating the admin utilities (adding specials, additional pages and such)?





READ USER REVIEWS BELOW and SUBMIT YOUR REVIEW

Example screen shots of some izmo dealer websites:



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A message from izmocars.com

Jeff, thanks for allowing us the opportunity to write about our services.

Izmocars is a San Francisco based automotive industry leader providing interactive media solutions, eCommerce websites, dealer sales training and online marketing to the retail automotive industry.

Since its inception in 2000, izmocars has positioned itself on the leading edge of online technology in its development and implementation of a product suite essential to dealership success.

izmoRainmaker, izmoConcierge, and the company’s newest addition to its product base, The Hybrid Internet Sales System, (THISS), are only three of the premier izmo products utilized by successful auto dealerships to increase leads, conversions, sales and profits.

As the preeminent Automotive Online Marketing Solution Company, izmocars is strictly dedicated to the automotive industry and the tools and technology needed to increase dealers' volume and profits.

Built and based on a combination of technology, marketing strategies and superb customer service, izmoautos caters to the top 20 percent of the dealerships in the country and those who want to achieve that status.
 
I inherited an Izmo website at a previous dealer (Toyota), and made do with it until I made some startling discoveries:

1. We were being billed several thousand dollars a month for the "Rainmaker Program" which was supposedly going to send me hundreds and hundreds of leads based on their web technology, blogging, etc. We never got a lead from them, and consequently nearly had to sue them to get credit.

2. Using the back end tool, I noticed they were receiving a CC of EVERY lead that came in through our website, including Credit Apps! Being based in India, I was very concerend about our client's privacy, notified my principal and legal counselor immediately. Izmo stated they kept a copy "In case something happened to our server." I attempted to C myself, but the program would not allow it. After speaking with Customer Service, they remedied the problem and CC'd me.

3. Speaking with a former sales person for Izmo, I was told the Rainmaker program simply took leads from one area and sold them to another area, hence the hundreds of leads coming in each month, and that is why they CC'd themselves my stores leads. (Take that info with a grain of salt).

Needless to say, I quickly got another website set up as soon as possible. Izmo may have changed management, policies and tactics since then, but so what? There are plenty other good fish in this sea
 
I oversee the online marketing for 7 dealerships in los angeles. I also had a poor experience with izmocars. I used them about 3 years ago. Many of their tools didn't work, others worked poorly and their support was very lacking. We got out of our contract with them early.
 
I've been demonstrated izmo’s website services and products several times but never pulled the trigger with them. I'm not a huge a fan of their vehicle details page (one of the MOST important pages on a dealer’s website). They seem to have a a good grasp on search engine marketing, matter of fact one of their customer support reps emailed me asking if I would link to one of her dealers website from DealerRefresh to help build Page Rank. I commend them for taking the effort to help their dealers gain search engine indexing with off-page SEO.

Since I have never personally used them, I can't comment on their admin utilities or customer service.
 
I run the Internet department for 13 stores. I have tired other web sites, when we switched over to Izmo web sites we saw a 27% increase in our leads from our web site. I work with their support team and find them to do the work very fast and get whatever is broken fixed. I think Izmo offers the best web site and support of all the other companies I have tried. I am also ranked #2 on the Ward's Top 100 E Dealers!
 
This is a simple one, you show two web site screenshots. The top one caught my eye because of the good design. So why does it say powered by Reynolds and Reynolds at the bottom left corner? Didn't you say it was yours? (IZMO)
 
We switched to IZMO Cars about a year ago looking to improve our website traffic and conversion rates. Once we went live, we saw an immediate increase in not only leads, but the quality of our leads as well. The IZMO websites were doing a much better job at keeping customers on our site, and it brought us better qualified customers who were anxious to know more. We saw even greater results when we started up with their Rainmaker program which is designed to drive customers to us through an extensive, ongoing SEO and internet marketing campaign. I head up an internet department for 11 stores and 13 franchises, and we have seen a 36% increase in unique visitors, a 70% increase in leads, and a 72% increase in website deliveries!
 
Where do I start . . . Your initial salesperson will be in the US (probably CA or local rep). ALL technical support and 99% of all other communication is in India. Izmocars is owned by LOGIX Microsystems Ltd, a Bangalore-based software services company.

Problems: English is their 2nd language, back-end tool is a joke (not flexible), most changes made thru India support center. Even Reynolds Web Solutions and Cobalt are way more flexible on back-end tool! Pros: Site looks pretty (I guess).

I wanted to change 1 frame-in on site and it took a week. Plus they screwed up another link by accident. No big deal though, it was only my PreOwned Inventory frame-in. They couldn't even fix it when I was on the phone with support. I was told the change could be done in a few days.

Wow! Izmocars makes me want to get out of Autos and into Real Estate.
 
I was the Internet Director at a Mercedes store in So. Cal. We were selling 60 - 70 units a month doing fine. My owner drank the Kool-Aid and changed our system to Izmocars, their biggest attribute is their pitchmen. They sell to owners that know nothing about what internet sales are. First 30 days we sold 25 units. The system made me the last person to contact every customer, somehow that didn't work. In 6 months the department was dissmantled and I moved on. They now have no internet sales department. If you are considering Izmocars do your homework.
 
We recently switched to Izmocars as our website provider. Wish we would have listened to the theme of these reviews. The site took way longer than promised to build. The service remains poor. The custom features promised when sold, now don't exist....surprise, surprise. The fact that you deal with a customer service team whose first answer is "I'm not knowing" is a fact. Before posting this review our E-commerce Manager spoke with Izmo and told them I would post an appropriate review of our experience. This prompted a series of emails and phone calls with a "please give us 1 more chance."
Chance given.....service, same. We have continued to be let down by Izmocars. We were sold under the guise that the various technology providers we have would all work seemless with Izmo and we could be certain our inventory feeds etc...service issues would not be bounced between "not our fault" customer service departments. This has also proved not true.