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#RefreshFriday New Inventory Rising - what's Digital Marketing like now? | Jessica Robertson and Tyson Madliger

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View: https://www.youtube.com/watch?v=CBeYj8-427M


Google has been the reigning paid search champion, but is Bing growing? Did you know Bing Paid Search ads are found on several non-Google search channels? Jeff and Alex only use Google if they have to. Alex hasn't seen a Google Paid Search ad in years since moving to DuckDuckGo and/or Brave Browser. These non-Google places are growing in popularity, and you may not be reaching these shoppers.

Jessica Robertson and Tyson Madliger of Dealer Authority live in the social and paid search advertising world. They have been powering DealerRefresh's social presence since 2018. We invited them to talk about the current state of digital marketing as we are headed back into the world of having more inventory.

Join us LIVE on Facebook, LinkedIn, or YouTube Friday at 1PM
https://www.facebook.com/dealerrefresh
https://www.linkedin.com/company/dealerrefresh
https://www.youtube.com/dealerrefresh
 
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✨ AI Highlights

This RefreshFriday webcast explores how rising new inventory is changing digital marketing strategies, with particular focus on search advertising beyond Google. Featured guests Jessica Robertson and Tyson Madliger from Dealer Authority discuss how alternative search platforms like Bing, DuckDuckGo, and Brave Browser are growing in popularity and may represent untapped audiences that dealers are missing by relying solely on Google paid search.

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