- May 1, 2005
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- 1,788
- Awards
- 12
- First Name
- Jeff
This RefreshFriday - Dean Evans is hot off the OEM train and has a big seat on the OTT train today. OTT at Cars.com that is.
We plan to ask him and Chris Marshall, Head of Data Solutions - FUEL at Cars.com, why OTT is so hot for car dealers. And how progressive dealers are grabbing eyeballs from sleepy competitors. Which one are you by the way?
And we may even ask what OTT is. For those of you who don’t know it stands for “Over The Top” and refers to media that don’t require a traditional cable or satellite TV subscription. Kinda like this RefreshFriday episode you’re going to watch at 1:00 PM EST on Friday the 13th - https://www.facebook.com/dealerrefresh
We plan to ask him and Chris Marshall, Head of Data Solutions - FUEL at Cars.com, why OTT is so hot for car dealers. And how progressive dealers are grabbing eyeballs from sleepy competitors. Which one are you by the way?
And we may even ask what OTT is. For those of you who don’t know it stands for “Over The Top” and refers to media that don’t require a traditional cable or satellite TV subscription. Kinda like this RefreshFriday episode you’re going to watch at 1:00 PM EST on Friday the 13th - https://www.facebook.com/dealerrefresh
