
I always said that Yago guy was crooked... now I have proof!!!!Small QR code now present in new Lexus window labels. It brings you to some kind of fuel efficiency mobile page.View attachment 956
E3 Show Offers Evidence Augmented Reality Will Kill QR Codes
"This year’s Electronic Entertainment Expo (E3) didn’t introduce much revolutionary new gaming technology, but it did demonstrate that Augmented Reality (AR) apps are about to go mainstream - and they may spell doom for QR codes."

Automotive industry professionals debate the practical value of QR codes for dealership use, with most participants skeptical about their effectiveness despite acknowledging potential niche applications. While supporters like Jason suggest creative implementations (such as service reminders or coupon redemption) could work, the overwhelming consensus is that QR codes are a fad with limited real-world adoption due to user friction, poor execution by companies, and disappointing engagement metrics. The thread reveals a fundamental gap between the technology's promise and its actual utility in dealer operations and customer interactions.