SEO?

[Steve Stauning]

Troy Hartenstine has a product called SearchStation that is the only tool I know of to keep your SEO (whether in-house or outsourced) focused on the right things all the time. SearchStation.net

 

[Alexander Lau]

I've had good luck using meetup to find groups that need space to meet and then offering them free use of our dealerships' community rooms. In exchange they usually link to our website for being the host. Backlinks are the #1 ranking factor still and despite not having high domain authority, local links like these are gold.

Yes, whichever way you're able to build up local links is great. Smart guerrilla marketing.

 

[Alexander Lau]

GOOGLE RANKBRAIN:The Definitive Guide
https://backlinko.com/google-rankbrain-seo

Well, Google recently announced that RankBrain is Google’s third most important ranking signal.

 

[Alexander Lau]

And a little known hack.

Add Brackets and Parentheses to the End Of Your Titles
This is my all-time favorite CTR hack.

I first discovered this tip from a study that HubSpot and Outbrain did a few years back…

In that study they analyzed 3.3 million headlines. And they found that brackets outperformed bracketless titles by 33%:

 

[Jeff Kershner]

I suggested brackets with [VIDEO included]. The results... rocked!

 

[Ryan Everson]

Yeah I have had good luck with parentheses and brackets. In this example I copied TripAdvisor and added (#1 Rated) to the end of the page title. After implementing that change, organic traffic more than doubled and has sustained for the past year now.

 

[Alexander Lau]

Want to have some real fun, make some web platform providers squirm...? Use https://www.copyscape.com or the like and watch dealer sites (with duplicate home page content) populate. :-\

Another reason to use Dealer Inspire and the like, they care.

 

[Alexander Lau]

Ask your SEO vendors if they are doing this stuff or planning for it? A lot of this stuff isn't new (some is), but I doubt a lot of it is being taken into consideration by Automotive SEOs.
https://neilpatel.com/blog/seo-experiments/

 

[Alexander Lau]

On-Page SEO: Anatomy of a Perfectly Optimized Page (2018 Update)
https://backlinko.com/on-page-seo

 

[martin651]

Here are some great recommendations:

• Submit your blog to high-quality Directory Submission Sites to get high-quality backlinks
• Add your new blog and backlinks to Social Bookmarking Sites to obtain more backlinks
• To get even more backlinks, submit fresh new articles to Article Submission Sites