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Arnold, are you then saying that the OEM is sending a dealers transactional data to companies like TrueCar? Of course not. I'm not sure I understand your argument.
He asked for a list.. Im just saying that there are a lot of companies that get that data.. the OEM being one of them. I have no idea if OEMs are providing TrueCar with data .. although it wouldn't surprise me.
Arnold, if you have or know of a list and if you have the interest of dealers in mind then I think it would only be kind of you to share this information. Taking a few minutes to put together a list could be a real help.
Wouldn't any OEM reselling a Dealers financial transaction data to a 3rd party create franchise violations, or at least franchise litigations "(read: class action & expensive)
Would not an OEM realize that reselling this data would not increase market share? (when all OEMs are on TrueCar, then no market share leverage exists)
...or you could look at it like.. the better the deals consumers see, the more cars they buy. The more cars consumers buy, the higher the market share for the OEM and then more inventory can be sold to the dealer.... and back to the beginning. Just another perspective.
I don't know what a franchise agreement says so I don't know what they can and can't do with the data. Data these days gets thrown through so many routes, there's no telling which data waypoint is "sharing" it..
TrueCar has launched a TrojanHorse into it's flock,and it's NADA's job to see the TrueCar-TrainWreck and to launch a counter offensive before TrueCar litter it's board with shareholders.