Is there anything on your site that bugs you every time you see it? Do you know what your shopper thinks is the most annoying thing?
What's the most annoying thing on your website?
- Thread starter Alex Snyder
- Start date
Sadly, just about everything about our current website annoys me, but the top two things are the main navigation is currently vertical on the left side of the page rather than across the top, and the type font is inconsistent on several buttons.
My shoppers probably find it annoying that it is difficult at best to search by color and that we have several used vehicles listed without prices...
My shoppers probably find it annoying that it is difficult at best to search by color and that we have several used vehicles listed without prices...
Not really anything coming from the shopper. Putting yourself in their position though, the gargantuan homepage ads and the multiple sublinks on your New & Preowned menu dropdowns wouldn't really help the shopper get to the right place.
But I've noticed that's common amongst a majority of franchise dealer websites I see. 10x different submenu items for Pre-Owned Inventory (under $XK, specials, different kind of special, some other kind of special, about us, about the cars, a third special). I understand we have to inflate our website with as much content as possible, so I'm not sure if this is done purposely to keep the shopper on the site.
Edit : Was in the used car business for 10 years, so my knowledge of franchise dealer strategies (outside of seo, social etc) are still minimal.
But I've noticed that's common amongst a majority of franchise dealer websites I see. 10x different submenu items for Pre-Owned Inventory (under $XK, specials, different kind of special, some other kind of special, about us, about the cars, a third special). I understand we have to inflate our website with as much content as possible, so I'm not sure if this is done purposely to keep the shopper on the site.
Edit : Was in the used car business for 10 years, so my knowledge of franchise dealer strategies (outside of seo, social etc) are still minimal.
Amir - are you referring to our dealership website? if so, what is the URL? I don't have any sublinks and menu dropdowns on new and used...
- Nov 4, 2012
- 461
- 104
- First Name
- Jessica
Jessica I'm excited as well
most importantly.....No photo or no price, besides that.....
- Recent searches
- As a consumer if I'm interested in multiple cars, I have to submit multiple leads - why cant we save the customers info in the form....(realtor.com mobile app
)
- It bugs me our consumers have to type the full vehicle name in searchbox.....Autocomplete
most importantly.....No photo or no price, besides that.....
- Recent searches
- As a consumer if I'm interested in multiple cars, I have to submit multiple leads - why cant we save the customers info in the form....(realtor.com mobile app
)- It bugs me our consumers have to type the full vehicle name in searchbox.....Autocomplete
- Mar 3, 2015
- 3
- 0
- First Name
- John
Most annoying thing I find is when inventory isn't up to date. Many people rely on what's listed on a dealer web site to know what's on the lot vs. having to drive around the lot physically.
He does that often. Sticks just the tip in. Keeping everyone in suspense.
Never drops the bomb
- Dec 30, 2009
- 1,883
- 480
- First Name
- Yago
OEM mandated sites that destroy entrepreneurship and relinquish the dealer to just be a delivery/service location.
Everything on those sites is annoying because there is no purpose in it other than advancing the OEM message which is not what a local business should be doing.
Everything on those sites is annoying because there is no purpose in it other than advancing the OEM message which is not what a local business should be doing.
