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  1. Dan Sayer

    A different approach to dealer website/chat AI? Ever heard of Seezar?

    I'm always keeping my ear to the ground when it comes to new offerings in our space. I've been playing around with website chat options here in the last couple weeks and wanted to see the latest in AI chat for our sites. We currently have ActivEngage (humans) because of an "exclusive"...
  2. Dan Sayer

    U.S. Key Performance Indicators for Variable Operations - NCM Associates

    Here you go! Sharing NCM's ECommerce KPI's for combined vehicle departments (New and Used) performance of Internet and Phone. Looks like some of the phone KPI's lowered, other than the visit close rate for phone went up? Thoughts on these numbers and what your store is seeing? I hold our stores...
  3. Dan Sayer

    PR & News Vroom kicks the bucket - Closes shop!

    We announced January 22nd, 2024, that Vroom has halted all purchases and sales of used vehicles. We are discontinuing Vroom's e-commerce operations and winding down our used vehicle dealership business. It has been an honor to serve car buyers and sellers all over the country. Our subsidiaries...
  4. Dan Sayer

    Internet Close Percentage Math - Two Formulas?

    Those of you familiar with the path of "Internet Sales" over the last 20+ years, whether Retail or Vendor, probably have a single KPI that sits atop your reporting: Internet Lead Close Percentage. This one metric has been the center of debate among the "nerd" department in dealerships for...
  5. Dan Sayer

    Any Refreshers participating in the MAZDA/Shift First Watch program?

    I have a call this morning with Shift to review the shopper data on their First Watch program beta with Madza. Anyone on DR also participating? Looks like they're using this platform Shift Digital - Auth Server Anyone familiar with that tool? Would like to connect with others on this tool to...
  6. Dan Sayer

    How many of your store numbers are flagged for Scam/Spam?

    I'm using Dealer Identity for our number scrubbing. Jake and team found that out of 707 numbers, we had 161 show up on Spam/Scam lists! Those include our own ported lines, DIDs, and vendor lines (Volie) that we use for outbound campaigns. They were all fixed and then had another 2 pop flags in...
  7. Dan Sayer

    Dealership Phone Systems? From apps to CRM Integrations, what you got?

    GoTo, RingCentral, TotalCX, Nextiva, Momentum, and the list goes on. I'm currently in the middle of looking for a new business phone system for our 13 retail and service locations (run through 7 systems). I'm curious to know what the DR crowd is using at their retail locations and what...
  8. Dan Sayer

    Salesperson Checkout Process - What you got?

    What do you use for nightly checkouts with sales teams? In our prior CRMs there were checkout processes baked in. Not with VinSolutions. What processes does your store use to make sure Tasks are complete (like actually done with some inspection)? Accountability is something that I'm ramping up...
  9. Dan Sayer

    Need Remote Business Development Reps? We have 11 available!

    Unfortunately, our auto group has made the decision to dissolve the Sales division of our business development center. The absence of a return of shoppers and inventory in the last year have hindered our ability to responsibly offset the expense. I would like to help these 11 amazing reps find...
  10. Dan Sayer

    A Dealer Guide to the FTC Safeguards Rule - Download PDF

    If you're the type of person who studies the morning of a final and gets an "A", then you'll probably be fine. If you need to study weeks in advance to get a "C", then it's time to panic. Either way, if you haven't started you need to start NOW to make sure you and your vendor partners are all...
  11. Dan Sayer

    VinSolutions isn't forwarding all your leads...and they know it.

    Earlier this year one of my employees discovered that VinSolutions has an issue with forwarding all ADF leads out to other 3rd party partners using their "Lead Forwarding" feature. Yes, kinda poking the bear on this one but we and our vendor partner keep getting put off to later and later API...
  12. Dan Sayer

    Low Inventory = Marketing Budget Adjustment?

    How are you handling low inventory, especially in New, and your marketing spend? Have you asked any of your Vendors for a price break, similar to last year when Covid hit? Aside from our other makes, we have three, soon to be four, Ford locations and are anticipating running on fumes in June...
  13. Dan Sayer

    Vehicle Listings from Partner Catalogs Will Be Discontinued on Facebook Marketplace?

    Now what? Dropping From the FB Marketing Collective Group May 2021 On September 13, 2021, Marketplace will discontinue the distribution of vehicle, home rentals, and homes for sale listings from partner catalog feeds. Listings provided to Facebook via partner catalogs will not be displayed on...
  14. Dan Sayer

    Is it happening? Is the Used market cooling off?

    One of our market GM's pointed out the most recent post from Jasen's LotPop FB Page regarding the hint of a downturn in shopper demand coming. Obviously, buying units now at the current prices may be the ones aging in June/July when shopper demand is low therefore providing a potential threat...
  15. Dan Sayer

    Hey VinSolutions! If you're going to spam me for a survey, don't make it hard...

    Has anyone else seen this in the header of your Vin CRM? It was a question that drew me into the Survey request but was met with what felt more like a marketing or sales survey of considerable size with this being the 3rd question (and still no question or tone of the opportunity to provide...
  16. Dan Sayer

    If you had to do it all over again, BDC or no BDC? And unicorns...

    Bear with me. There are instances in my life that I wish I could turn the clock back on. For instance, while working in the express lane at a grocery store when I was 17, I picked up a small product after scanning it to notice a coupon affixed to the box. I proceeded to use the phrase, while...
  17. Dan Sayer

    Google's Dealer Guidebook 2.5 is out - Your thoughts?

    My agency (Cannonball.digital) sent me the latest nugget of wisdom (or Koolaid) from Google labeled the Dealer Guidebook 2.5. I think I missed 2.0? Anyway, data is only good if we can do something with it. Amen? Here is something I'm scratching my head over: Online vehicle purchases up to...
  18. Dan Sayer

    If you could only pick two; Cars.com - CarGurus - AutoTrader - CarFax - KBB

    If you were limited to only two Classified vendors for 2021, which would you choose thinking of USED performance? I had a rule of "2" but have since added a 3rd in order to expand our USED reach. I need to look at perhaps backing it down to 2 again since adding the 3rd increased our cost per...
  19. Dan Sayer

    Sign this CarGurus petition to make us all better.

    I'm going to try something using the power of DealerRefresh and the following on here. I've asked for this change before, and CarGurus says they listen to the dealer body, so I'll try this route. CarGurus combines all data, including SRP and VDP data, into a single number regardless of New or...
  20. Dan Sayer

    Close Rates for Phone and Internet once they hit your door? Our CRM doesn't know...

    "What is your close rate?" is a popular thread on DR and there may be some face-palming that I'm bringing this up, again, but this is different. Hear me out on my conundrum. Years ago, when we had eLead, I started to break out our Internet and Phone leads into a "front half" and "back half"...