cargurus

  1. C

    Cars.com BREAKING sold this week

    We recently began using Cars.com again earlier this year after dropping them a couple years back: What a difference: they have transformed to a complete solution, but more importantly our measured ROI makes large leaps as we began using more products because they interplay between them. As most...
  2. John V.

    Has Anyone Else Got Their CarGurus Price Gouge Yet?

    My price is going to increase by over 115% per month. I'm going to cancel all my stores. Has anyone else got this?
  3. Jeff Kershner

    #RefreshFriday Ep. 39 - Classified Listings and Cost Per VDP – is this STILL a Relevant KPI?

    On tomorrow’s #RefreshFriday – @Dan Sayer and @jon.berna Jon Berna (Mr. Truth) join us to discuss the VALUE of 3rd Party Classified Websites. Of course Dans post here in the forums was the driver for this week's RefreshFriday. Thanks Dan! Which KPI’s should you be tracking? Is the cost per VDP...
  4. John V.

    CarGurus Listing Cars 800 Miles Away Listed Above Mine.....

    As you can see in the screenshot below, my CPO 2017 Accord Touring is all the way on results page #2 as the 20th listing. I set my range to 10 miles of my Zip Code. Out of the 68 reported listings within my search criteria, only 24 are actually located in that 10 mile range, 6 are ours. There...
  5. Dan Sayer

    Classified Listings and Cost Per VDP - Relevant still or meh?

    I'm back in retail after being on the vendor side (which I think everyone in retail should do at least once and vice versa) for nearly two years. Prior, I spent 14 years on the retail side mainly in Internet/BDC/eCommerce/Dig Ad. Around 2010, I was struggling how to measure ROI of classified...
  6. George Nenni

    YIKES! Autotrader Referral Traffic falls off a cliff in July 2018

    Noticing a sharp drop in Referral traffic from Autotrader.com for my dealers across the country. Is everyone else seeing the same thing? Here is a YTD snapshot, with comparison to Cars.com and CarGurus.com. Have tried investigating causes, maybe their recent changes in SRPs, VDPs, etc. Any...
  7. George Nenni

    Which 3rd Party Classified Site has the best SRP?

    Love 'em or hate 'em, Third-party Classifieds are a proven way to get your new and used vehicles in front of thousands of active car shoppers in your market. These sites drive massive amounts of SRPs (search results pages), VDPs (vehicle detail pages), and leads for your stores. Each of these...
  8. Alexander Lau

    UserWay (Accessibility Plugins for Dealer Websites)

    https://userway.org UserWay is a pioneer in innovative website accessibility technologies We provide helpful accessibility plugins that work without refactoring your website's existing code and will increase compliance with WCAG 2.0, ATAG 2.0, ADA, & Section 508 requirements. ----------------...
  9. Jeff Kershner

    Cars.com launches AI Chat (Conversations Starter Package)

    This just released from Cars.com - wasting no time since the acquisition of DealerInspire. We are excited to announce that the Conversations Starter™ Package will launch on Cars.com for your dealership the week of 4/16. Conversations Starter™ Package is built on the Dealer Inspire messaging...
  10. RossS

    Is the extra cost worth it for CarGurus banner displays??

    We are considering adding CarGurus right now, and they provided us with two separate quotes. One is just for the regular listing service, then the second quote includes controlling the banner ads around the vehicle listings. Has anyone noticed any difference in performance with or without...
  11. mikesayre

    CarGurus blurring info on free listings

    So all of our dealers received this notice, anyone else? Thoughts? We canceled our paid Cargurus accounts for our group late last year due to price increases. This move seems petty, and doesn't make us want to pay now. We might just pull all our group inventory off. What a shame.
  12. T

    AutoTrader for Newbie

    Hello, I'm a newbie in the town for a small car dealership carpace.com. I was wondering if you can help me find the right DMS if 'm selling just 5-10 cars monthly. What are monthly fees does autotrader.com and cargurus.com charges for using their dealer portal. Is there a program to help small...
  13. John V.

    CarGurus Instant Market Value - Not Factual?

    Our dealerships recently enrolled with CarGurus enhanced listings with the upmost reluctance. The main factor for enrolling was that we grossed more off their "free" leads in 2016 than our paid listings on AutoTrader. Figuring that we could only improve if we actually had the customer's real...
  14. Harry Kasparian

    Good Merchandising will cost you 400% on Cargurus

    Some backstory: We’re an extremly large pre-owned franchise wanting to break ground in the U.S. More precisely, Florida, Miami. (Yeah, we kind of DID chose one of the more aggressive markets of the nation to test the waters) We’re however quite proud of what we were able to achieve over the...
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