facebook ads

  1. Christopher Reggie

    Third-Party Data for Facebook Ads

    We've pretty much reached a point as an industry where it's safe to admit - if you aren't using a third-party data provider to give your ads some actually purpose, you're wasting your client's money. Right? Part of my job here at Digital 1 is to audit Facebook pages and check out how their ads...
  2. Jeff Kershner

    #RefreshFriday Facebook In The House! | Bob Lanham

    Facebook is in the house! We noticed Bob Lanham commenting on some RefreshFriday episodes and thought it would be a good idea to learn a bit more about Facebook Ads. Alex and I use them at our businesses and for DealerRefresh, but we are not sure if we’re using them as well as we could. I...
  3. Dan Sayer

    Vehicle Listings from Partner Catalogs Will Be Discontinued on Facebook Marketplace?

    Now what? Dropping From the FB Marketing Collective Group May 2021 On September 13, 2021, Marketplace will discontinue the distribution of vehicle, home rentals, and homes for sale listings from partner catalog feeds. Listings provided to Facebook via partner catalogs will not be displayed on...
  4. TaylorBerndt

    Facebook Ad's not getting approved

    Hey everyone. I just switched our store over the DealerOn for our website and I am having an impossible time getting any Facebook ad's approved when I have a See more details that directs them to our website. Has anyone had this issue? How do I fix it? I'd much rather have them buy off our...
  5. Joe Friedrichsen

    Dealer Teamwork Everything You Need To Know About On-Facebook Destination for Automotive Inventory Ads

    As many of you may know, Facebook recently rolled Click to Marketplace Ads out of beta. These ads have been renamed to On-Facebook Destination for Automotive Inventory Ads (AIA). These ads appear in a carousel ad format just like standard Automotive Inventory Ads. However, this new Facebook...
  6. TaylorBerndt

    DIY: How to Create a Facebook Catalog Upload for FREE

    I want to start by saying I absolutely hate 3rd party vendors who overcharge for things that can easily be done in house. Pictures, Overlay, Rebates, and in this case Facebook catalog Upload! If you are unaware of what a Facebook catalog does, It virtually uploads all of your inventory up into...
  7. TabFlythe

    DealerAuthority 24-Hour BDC Rep (no lunch break required)

    What if someone told you they had a solution that would keep your customers actively engaged with your dealership EVEN after they have already left your website? You would be curious to know more, right? Our team at Dealer Authority saw a need to tackle the issue of traffic leaving dealers'...
  8. Alexander Lau

    Facebook has 50% fake traffic?

    Huh? The guy who lead the research created one of the early prototypes with Zuckerberg, while at Harvard. It's like agencies using Nielsen, because it's the only thing they had at the time. PlainSite Facebook Reality Check (PDF) What seems too good to be true often is. The zeitgeist has...
  9. John V.

    Facebook Removing Automotive Targeting??

    I have been getting this message recently when building ads in my Business Manager account. Anyone else getting this message and/or have some insight into what Facebook will be replacing it with?? It almost looks like they are removing the Automotive Behavior entirely? Below is a screenshot from...
  10. nminh.hoang1023

    Native Google Data Studio Connector for Facebook, Bing Ads, Twitter, LinkedIn Ads

    Hey all, Here I can see some of you already played around with Google Data Studio. Such a great & free tool for data visualization and reporting. Thing is when it comes down to non-Google data such as Facebook, Bing and Twitter, we need to use Google Sheets as a workaround - which can take lots...
  11. nminh.hoang1023

    Using Google Data Studio for PPC Reporting?

    Hello everyone, To continue Alex's discussion about Google Data Studio, and his SEO template for Search Console, I wanted to share our Data Studio template as well :) In addition to SEO, Analytics, Google Data Studio is also a great tool for PPC reporting, especially it is now free for...