I'm taking a swing at solving for this right now with an open source project.
I think it goes beyond signals from inventory, CRM, ads, comms. Structure it. Push it back out so every platform reads from the same source instead of guessing on its own.
VCTRS.IO is my attempt at that. Three layers: what's declared, what's observed in the systems, and what's stuck in people's heads and never written down anywhere. That third layer is where it actually gets interesting. Most context plays stop at layer two. This industry has operated on gut for so long. That gut instinct or tacit layer might have to be a managed service.
Still early. Don't know what it becomes yet. The part I care most about is the open plugin layer. Dealers or anyone else can build their own and monetize it instead of guessing every use case for them. So far - beta users have come up with interesting things like creating employee schedulers, commission plan automations, employee onboarding, vendor digital rooms, or plug-ins as canaries in the coal mine so they dont have to have 30 windows open at a time.
Almost ready to open it up. It will be free. Bring your own keys and/or AI.
