- Apr 28, 2009
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I've deduced that Cobalt must have a hell of a sales pitch/team when dealing with manufacturers.
Or compromising pictures of high level individuals at said manufacturers.

I've deduced that Cobalt must have a hell of a sales pitch/team when dealing with manufacturers.


It has nothing to do with leads Matt - I'm talking about websites. Well....it does have something to do with leads when you're speaking about how well your site converts. But overall I'm talking about being forced to only use one tool for anything - regardless if it is a Cobalt website, a Cobalt Lead Management System, or anything at all. It spits in the face of competition because it forces an even playing field.
I just happened to use CoBalt's website platform as the example because that's what I'm most familiar with.
GM dealers received notice that Cobalt's LMCC (lead management tool) is no longer an approved vendor and must be replaced, as it doesn't meet new SFE certification criteria requiring mobile interface capability by March 12, 2010. The thread reveals broader frustration with Cobalt's antiquated technology and forced OEM partnerships, though opinions diverge on whether the company's customer service compensates for product limitations. The key takeaway is that LMCC's deactivation reflects GM's push for modernized lead management systems, while dealers and industry pros debate Cobalt's competitive position and product quality more generally.