Digital Retailing for Dealers - What are your results?

[Richard_Lloyd]

That is because it gives what the customer wants (most anyways) upfront, with no jick/games -- "how much is it monthly"

The other DR tools have account gateways, click 3 times to exit, hard to change vehicles (without saving my info), completely separate website, and yet cost 2-3x as much.

This!

It's what has shaped our websites to include site-native search by payment on our SRP's that feed into remote retail if the customer desires.

I firmly believe that Carmax and Carvana do a much better job than a vast majority of dealers about delivering meaningful payment and budget information with complete disinterest (at least at first) into getting my personal information. Like @Alex Snyder said, 82% of your customers are leaving the store in an vehicle... and a payment!

 

[BillVaughnKMC]

This!

It's what has shaped our websites to include site-native search by payment on our SRP's that feed into remote retail if the customer desires.

I firmly believe that Carmax and Carvana do a much better job than a vast majority of dealers about delivering meaningful payment and budget information with complete disinterest (at least at first) into getting my personal information. Like @Alex Snyder said, 82% of your customers are leaving the store in an vehicle... and a payment!

My site vendor recently added this option to my SRP's. Love it. Wondering if I should move it to the top.

 

[Richard_Lloyd]

My site vendor recently added this option to my SRP's. Love it. Wondering if I should move it to the top.

Are you able to share a link to see this?

 

[BillVaughnKMC]

Are you able to share a link to see this?

I should be more clear. It's just a way to filter by payments in the SRP. It's not nearly as intricate as what Carvana has.

 

[Ryan Everson]

Lithia just delivered 800 units with their Carvana digital retailing competitor, Driveway.com.

Driveway Transacts 800 Units in July, a 45% increase month-over-month and LAD Expands Network with Open Points

/PRNewswire/ -- Lithia & Driveway (NYSE: LAD) reported transaction volume acceleration and are exceeding mid-year projections. Driveway reported 800...

www.prnewswire.com

 

[John V.]

You all just talking still or is anyone else going to share some of their raw data?

 

[John V.]

Guess that's a "NO" then...... sissies