- Apr 29, 2011
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GM's CEO Mary Barra's 'EV Only' growth strategy is either stupid, or, she's crafting a master plan to kill her dealer network.
That's one of the companies I have on the EV death watch. I think just as a matter of dollars and cents, they know how to make money on high-margin trucks and I don't think that translates well to EV's, especially Silverados, Yukons, and Escalades. The capex required to scale up that business while also supporting existing product lines just seems like walking a tight rope. Plus like you said, Cadillac? Buick? Maybe they survive but I think they've got to become a lot smaller before they can get bigger.