EVs are coming, but for how long?

GM's CEO Mary Barra's 'EV Only' growth strategy is either stupid, or, she's crafting a master plan to kill her dealer network.

That's one of the companies I have on the EV death watch. I think just as a matter of dollars and cents, they know how to make money on high-margin trucks and I don't think that translates well to EV's, especially Silverados, Yukons, and Escalades. The capex required to scale up that business while also supporting existing product lines just seems like walking a tight rope. Plus like you said, Cadillac? Buick? Maybe they survive but I think they've got to become a lot smaller before they can get bigger.
 
Hummer has good brand affinity juice. The Silverado EV is bad ass but is not a major make over and lags Fords lead. Caddy is toast. GM needs a major leadership makeover.

Hyundai/Kia Iconq is getting love, they lost their head of design Luc Donckerwolke and wooo'd him back 6 mo later.
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GM's CEO Mary Barra's 'EV Only' growth strategy is either stupid, or, she's crafting a master plan to kill her dealer network.

The nice part about being an American company is the federal government will bail out your incompetence. She can put it all on red and know modern monetary theory (print as much money as you can) will benefit her losing gamble. Either way, she wins.
 
This seems more believable than the OEMs going full EV by 2035....


Ramping up the truck production?

 
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Coming from a source like CNBC, I can only imagine they tried their best to show EVs as favorably as possible. Nearly half of Americans say it's unlikely they'll buy an electric vehicle as their next car: Poll

Credit to LotLinx for including this in their latest newsletter.

LotLinx Newsletter from April 12 said:
Nearly half of Americans say it’s unlikely they’ll buy an electric vehicle as their next car

According to a recent poll, only 35% of Americans support stricter emissions regulations. Even fewer respondents, 19%, say it is highly likely they would buy an electric vehicle, while 47% conclude it is very unlikely. 80% of participants cite a lack of charging availability as their main argument against an EV purchase.
 
From Cargurus:

Searches for new EVs skyrocketed up 382.4%
from Q122 to Q123, according to CarGurus, the number one visited digital auto platform. For used EVs in that timeframe, searches were up 74.3%.

When looking at what consumers were shopping for, the top five most-viewed new EVs on the CarGurus site include the Volkswagen ID.4, Hyundai Ioniq 5, Chevrolet Bolt EUV, Ford Mustang Mache-E, and the Kia EV6.

The reason? One-part eco-mindedness, one-part savings at the gas pump in light of inflation.

According to Kevin Roberts, Director of Industry Analytics at CarGurus, “The combination between decreasing prices and a growing number of options available on the market is significantly bolstering consumer interest in EVs, as seen by traffic on the CarGurus platform. Although recent updates to the federal EV tax credit have limited vehicle eligibility, the wider assortment of vehicle types and price points now available to consumers is likely to lead to further increased interest."
 
I'm just going to leave this here...
Tesla Model Y was the best-selling car worldwide in the first quarter.
(and please note, this vehicle looks like ass)