Blue Squadron, Standing By!
Hey all, just wanted to let everyone know that I'm hosting
a webinar on Tuesday, March 2 (1PM EST / NOON CST) where a few of my Dealer Inspire friends will show you how to adjust the targeting in your Google Ads campaigns to overcome the restrictions (as discussed in this thread) that came about from the recent update to Google's personalized advertising policies.
#SpoilerAlert: The tips that are shared during the webinar, work!
We also cover the steps you can take to ensure your aim stays true on Facebook once Apple rolls out their
App Tracking Transparency Framework (should be any day now) which will require iPhone/iPad users to explicitly opt-in to having their online activity tracked prior to fully opening an app.
Beyond the Google & Facebook audience targeting content, we also delve into some CRO tips to help ensure that you're making the most out of each website visitor that shows up on your site. All in all, there's a ton of good content in the webinar which will help you stay on target. Webinar runs about 50 minutes, and if you're a Star Wars nerd like me, you'll appreciate how the content is delivered
Hope to see you there!