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It's 2019. What is a good Web Lead Close Rate? [Insert "yeah but our leads are different" here]

Discussion in 'CRM, ILM, Chat, Desking, Emails, Phone, SMS' started by Dan Sayer, Apr 24, 2019.

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  1. Timothy Main

    Timothy Main
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    First Name:
    Timothy
    Dealer or Company Name:
    PureCars
    Joined:
    Apr 26, 2019
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    Location:
    Orange, California
    I feel that there is a small correlation but it is not anywhere close to the defining factor. Regardless of market size the defining factor to close rate is people and process followed by marketing strategy, inventory selection, etc. I've seen large market stores close at a high percentage, and small market close low.
     
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