I went out to Digital Dealer back in October and I took the Decision Makers with me. I had scheduled meetings with both website companies. During the DI meeting and presentation, not once did the rep bring up any of their competition or talk bad about them. Not one single time. He did a fantastic demo of the tool, it's features and some of it's benefits to us as a dealer. Immediately following the DI meeting, we walked directly over to DealerOn's display for our meeting with them. We met with top key people in the DealerOn organization and we were upfront with them about who we are currently using and who we were considering moving over to. After a 45 min demo, the three of us walked away knowing two things! DealerOn has a popup / pop-in coupon and they down talked the competitors tool very badly. Honestly, I have no clue what else a DealerOn site does except it has a freaking popup coupon!! With the top key ppl in the DealerOn company doing that (BTW - they're the ones that did the demo for us), it put a very bad taste in the decision makers mouths for DealerOn. It appeared they were more focused and interested on down talking the competitors product than selling us on theirs. That's what the three of us collectively took away from the DealerOn demo. With that info, the decision was very easy to make. To be honest with you, it would have been less expensive and easier to use DealerOn because of their agreements they have with our Roster of OEM's. But... They shot themselves in both feet with that demo.What’s going on over there at DealerOn?