I wrote a short, to the point blog about customer service with this same title. I was hoping for a discussion about it, but I think I posted it in the wrong community to get the discussion I am looking for. But, instead of posting the same thing here - as many of you are members of both - let me just put it out there:
If someone came up to you and said - "You know what, you are great! Your service is great. Your community involvement is awesome. I think you are fantastic." What would that mean to you?
Secondly, the time and energy you put into being so great: do you measure it? Do you sit down with a calculator and figure out if the gain you get from having that reputation is worth extra minutes or hours you spend on customer service?
I am simply trying to say that Being Awesome is always worth it. The word-of-mouth gain, the repeat business, it is all worth it. Being awesome to a customer or prospect face-to-face (in the showroom or on the street) or on the phone is no different than being awesome to them in the digital landscape.
In your experience what is the ROI on Being Awesome?
If someone came up to you and said - "You know what, you are great! Your service is great. Your community involvement is awesome. I think you are fantastic." What would that mean to you?
Secondly, the time and energy you put into being so great: do you measure it? Do you sit down with a calculator and figure out if the gain you get from having that reputation is worth extra minutes or hours you spend on customer service?
I am simply trying to say that Being Awesome is always worth it. The word-of-mouth gain, the repeat business, it is all worth it. Being awesome to a customer or prospect face-to-face (in the showroom or on the street) or on the phone is no different than being awesome to them in the digital landscape.
In your experience what is the ROI on Being Awesome?