refreshfriday

  1. RefreshFriday Ep. 28 Erika Simms and Steve Stauning

    RefreshFriday Ep. 28 Erika Simms and Steve Stauning

    We jump through a lot of controversial hoops in this episode. From stating that OEM-mandated programs need to change to blaming payplans for the dealer's ad...
  2. RefreshFriday Ep. 27 Alexander Lau and Craig Hooghiem talking about Data theft

    RefreshFriday Ep. 27 Alexander Lau and Craig Hooghiem talking about Data theft

    How is data stolen from dealership websites? Alexander Lau, Craig Hooghiem, Jeff Kershner, and Alex Snyder explore many of the aspects of data being siphone...
  3. RefreshFriday Ep. 26 Dealer.com's Andy MacLeay on advertising, plugins, and more

    RefreshFriday Ep. 26 Dealer.com's Andy MacLeay on advertising, plugins, and more

    On this RefreshFriday we have Andy MacLeay, Director of Digital Marketing at Dealer.com. We'll be discussing an array of items; all things digital advertisin...
  4. DealerRefresh RefreshFriday Ep. 25 Photo Booths UsedCarKing & Joe Pistell

    DealerRefresh RefreshFriday Ep. 25 Photo Booths UsedCarKing & Joe Pistell

    Todd Caputo and Joe Pistell join Alex Snyder And Jeff Kershner to discuss the ins and outs of building a dealership photo booth. The Used Car King made it's...
  5. DealerRefresh RefreshFriday Ep.24  DrivenData's Jon Berna on Marketing Attribution

    DealerRefresh RefreshFriday Ep.24 DrivenData's Jon Berna on Marketing Attribution

    Marketing is going to get flipped upside down this Friday. All that fancy tracking you’ve been doing is going to die. Click trails, attribution, and all thos...
  6. DealerRefresh RefreshFriday Ep. 23 ActivEngage's Todd Smith & Joe Pistell on better leads

    DealerRefresh RefreshFriday Ep. 23 ActivEngage's Todd Smith & Joe Pistell on better leads

    Making a better Internet lead for car dealers. What if there was a way to auto-magically improve Leads? For a moment, forget about HOW to do this and think ...
  7. DealerRefresh RefreshFriday Ep. 22 Bryce Veon of Autosoft DMS

    DealerRefresh RefreshFriday Ep. 22 Bryce Veon of Autosoft DMS

    In this episode we explore the darker side of DMS systems in the car business with the help of Bryce Veon. Bryce is the owner of Autosoft DMS out of Pennsyl...
  8. DealerRefresh RefreshFriday Ep. 21 Steve Stauning on Bounce Rates

    DealerRefresh RefreshFriday Ep. 21 Steve Stauning on Bounce Rates

    Are bounce rates still valid measurements of your dealership website? Steve Stauning, Alex Snyder, and Jeff Kershner take a deeper look into what KPIs a dea...
  9. DealerRefresh RefreshFriday Ep. 20 Brice Englert talking Trade Pending

    DealerRefresh RefreshFriday Ep. 20 Brice Englert talking Trade Pending

    The founder of Trade Pending, Brice Englert, joins Jeff Kershner and Alex Snyder to talk about the state of the online vehicle trade.
  10. DealerRefresh RefreshFriday Ep. 19 3rd party Inventory optimization with Jasen Rice & Ed Brooks

    DealerRefresh RefreshFriday Ep. 19 3rd party Inventory optimization with Jasen Rice & Ed Brooks

    Ed Brooks and Jasen Rice join the DealerRefresh team to discuss optimizing your inventory on each of the third party sites: CarGurus, Autotrader, and Cars.c...
  11. DealerRefresh RefreshFriday Ep. 18 Wiff Niff - Shaun Kniffin of Germain Auto Group

    DealerRefresh RefreshFriday Ep. 18 Wiff Niff - Shaun Kniffin of Germain Auto Group

    Ep. 17 of DealerRefresh RefreshFriday We sit down wiff NIFF, shaun kNIFFin - Marketing and Technology Director for the Germain Motor Company to talk about th...
  12. DealerRefresh RefreshFriday Ep. 17 Nick Cybella on VR for car dealers

    DealerRefresh RefreshFriday Ep. 17 Nick Cybella on VR for car dealers

    In this episode of #RefreshFriday we sit down with one of the pioneers of implementing VR (virtual reality) into the dealership showroom – Nick Cybela with F...
  13. DealerRefresh RefreshFriday Ep. 16 - Chad Bockius & Ryan Leslie on A.I.

    DealerRefresh RefreshFriday Ep. 16 - Chad Bockius & Ryan Leslie on A.I.

    Ep. 16 of DealerRefresh's RefreshFriday and we're diving into Artificial Intelligence with some of the brightest minds in the automotive industry: Chad Bocki...
  14. DealerRefresh RefreshFriday Ep. 15 - DealerKnows vs DealerRefresh

    DealerRefresh RefreshFriday Ep. 15 - DealerKnows vs DealerRefresh

    Ep. 15 of DealerRefresh RefreshFriday and it's time to see who can talk over who the most. The battle for the mic time is on! Death Match: DealerKnows vs. De...
  15. DealerRefresh RefreshFriday Ep. 14 with CallRevu's Mike Markette on Fix the Phone Month

    DealerRefresh RefreshFriday Ep. 14 with CallRevu's Mike Markette on Fix the Phone Month

    The month of May has been declared National Fix the Phones Month, for the automotive industry. Mike Markett joins us on this RefreshFriday to discuss FIXING ...
  16. DealerRefresh RefreshFriday Ep. 13 with David Metter of AutoHook

    DealerRefresh RefreshFriday Ep. 13 with David Metter of AutoHook

    Ep. 13 DealerRefresh RefreshFriday - Alex and Jeff have long time industry vetern David Metter - What you don’t know about your salespeople can't hurt you. O...
  17. DealerRefresh RefreshFriday Ep. 12 with Mike DeCecco of eBlock (something new)

    DealerRefresh RefreshFriday Ep. 12 with Mike DeCecco of eBlock (something new)

    eBlock comes to the United States! Online auctions that started in Canada.
  18. DealerRefresh RefreshFriday  Ep. 11 Steve Stauning and Mike Haeg on Tele Technologies

    DealerRefresh RefreshFriday Ep. 11 Steve Stauning and Mike Haeg on Tele Technologies

    Ep. 11 We be speaking Tele Technologies with our good friend Steve Stauning and Mike Haeg of Vice President of Automotive at Call Box. GET NOTIFIED: SUB! h...
  19. DealerRefresh RefreshFriday Ep. 10 - We talk VIDEO with Jon Colban and JP Ostiguy

    DealerRefresh RefreshFriday Ep. 10 - We talk VIDEO with Jon Colban and JP Ostiguy

    Ep. 10 - We talk VIDEO with Jon Colban of Walkaround Video and JP Ostiguy JP is the Manager of Operations for the Zanchin Automotive Group and has tremendous...
  20. DealerRefresh RefreshFriday  Ep. 9 Speaking Reputation Management with Matt Murray of Podium

    DealerRefresh RefreshFriday Ep. 9 Speaking Reputation Management with Matt Murray of Podium

    Ep. 9 Reputation Management is still a HOT TOPIC! Matt Murray of Podium joins us!GET NOTIFIED: SUB! http://www.youtube.com/user/dealerrefresh?sub_confirma...