video

  1. Louis Norman III

    PR & News Dealer Image Pro, WheelsTV Partner to Enhance VDPs with Video Content

    Big news! Dealer Image Pro™ | Automotive Merchandising is excited to announce our partnership with WheelsTV to deliver next-level video content on dealers' Vehicle Display Pages (VDPs)! The best part? All our clients will have access to this enhanced experience at no extra cost through...
  2. Matthew Davis

    PR & News TradePending acquires Snapcell

    Originally posted here. Yes, you can read the official and legally approved super boring press release below on TradePending’s acquisition of Snapcell. The real scoop: we absolutely love this team and the technology they’ve built over the last 8 years. We see tons of immediate and long-term...
  3. DealerRefresh RefreshFriday Ep. 10 - We talk VIDEO with Jon Colban and JP Ostiguy

    DealerRefresh RefreshFriday Ep. 10 - We talk VIDEO with Jon Colban and JP Ostiguy

    Ep. 10 - We talk VIDEO with Jon Colban of Walkaround Video and JP Ostiguy JP is the Manager of Operations for the Zanchin Automotive Group and has tremendous...
    • Alex Snyder
    • Media item
    • refreshfriday video
    • Comments: 0
    • Category: RefreshFriday Webcast
  4. Zach Houseknecht

    Need Opinions on Video Content

    I have seen many threads, and many articles about the importance of video in the dealer space. To give you all some background I created a personal YouTube channel that was moderately successful for a time - https://www.youtube.com/zachhouseknechtgaming. I was consistent, creating exactly what...
  5. Jeff Kershner

    Customers want more VIDEO - What is (or would be) your strategy?

    Sprout Social's recent post - 9 stats social media marketers need to show their bosses ASAP they summarized the 9 stats from their Social Index, one of those stats pointed out that 45% of consumers say they would like to see more video (particularly live) from brands. I guess dealers could...
  6. Alexander Lau

    Sponsored vs. Pre-Roll Video Ads

    For those dealers paying an agency for pre-roll or post-roll video or DIY, I found this info intriguing. ARE SPONSORED VIDEOS MORE EFFECTIVE THAN PRE-ROLL VIDEO ADS? http://tubularinsights.com/sponsored-videos-pre-roll-video-ads/ Rob Davis, the Head of Digital, US at Ogilvy, said, “The data...
  7. ed.brooks

    What video/photo gear do YOU use?

    Photos have always been important. Videos are increasingly important (see Digital video consumption is skyrocketing). What gear do YOU use for content creation?
  8. ryan.gerardi

    VIDEO: Car owner catches dealer mechanic on joy ride...with her car?

    A California man and his wife took their Camaro to a Chevy dealership for an oil change and A.C. repair. What they found was an employee taking the car through a restaurant drive-through. See the mechanic caught in the act in this video. Be sure to view the owners video response at the end...
  9. Chubbard

    Vimeo and YouTube

    Hi All, My dealership has just started getting into video, and I'm wondering if it's worth it to set up a Vimeo account in addition to our YouTube channel. Would the Vimeo account cannibalize YouTube for any reason? I'm also not sure that my market is on Vimeo, but I suppose there's only one...
  10. Jeff Kershner

    Stitched Image Video VS True Walkaround Video w/o Voice Over

    Alight Refresh Community, I need your opinion. I've been working hard to take our Merchandising Videos to the next level, but not only is it a bit of work, I can't seem to find that sweet spot of efficiency and effectiveness. Allow me to clarify what I mean by "Merchandising Video" - A...
  11. U

    What is going to drive the Dealer's Digital Advertising market?

    I was just thinking that what is going to drive the digital advertising market for automotive dealers in US? Will it be Social Media Marketing or Video Ads or Mobile Marketing or Search Ads? Today the dealers spend most of their ad budget on search ads, but what about tomorrow, what is their...
  12. v8apps

    Does anyone have metrics on testimonials

    So the question here is Is it better to have a video testimonial on a dealer's website vs text testimonial We all know from an SEO perspective, text is better, but what about user experience on the website Do any of the vendors or dealers in this forum have any stats on this?
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